The CW adds 50 hours of programming to its lineup of shows, including its first full summer slate of original series. The CW also … Read the whole story
WPP's Mindshare is making several senior-level management moves, including naming former MEC North American CEO Lee Doyle as president, client development, a new position … Read the whole story
BIA/Kelsey says local advertising will see a compounded annual growth rate of 2.6% through 2016, rising to $150 million from $132 million. TV and … Read the whole story
USA Network is making a push into original comedy after acquiring off-network rights to the hit sitcom "Modern Family." The network is also getting … Read the whole story
In a development that could help advertisers and agencies tap into the burgeoning video-on-demand advertising marketplace, one of the largest cable TV operators, Time … Read the whole story
In what might be described as media's long-tail wagging its biggest dog, researchers are tapping social media to help television programmers better understand viewer … Read the whole story
Media General is getting out of the newspaper business and Warren Buffett is jumping in feet first, with a deal transferring 63 Media General … Read the whole story
Sensing an opportunity in developing content around subcultures, Ben Silverman and IAC's Electus have partnered with Tyrese Gibson's HQ Productions and new production studio … Read the whole story
National CineMedia, which operates the country's largest cinema advertising network, is launching three new cinema advertising and entertainment products for the big screen, as … Read the whole story
Comcast has launched "Skype on Xfinity," which allows video-calling on the TV screen. The opportunity is available in Boston and Seattle and ticketed for … Read the whole story
A new Viacom study on social media says viewers engage around seven different types of social TV activities -- online or offline -- a … Read the whole story
Citing the continuing weakness in print advertising demand and broader economic uncertainty, the 'Los Angeles Times' is closing "LA, Los Angeles Times Magazine." In … Read the whole story
Conservative commentators such as Rush Limbaugh and Glenn Beck have been inveterate endorsers of gold as an alternative investment in what they would say … Read the whole story
By the time you read this, the Zuck and his various expat cronies will have so much money that they can tell GM where … Read the whole story