by Steve McClellan
Interpublic Group reported today a 1.4% drop in second-quarter revenue to $1.7 billion, while net income was down 3% to $105 million. Account losses … Read the whole story
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by Joe Mandese
At a time when technology, data mining and information processing seem to be taking center stage on Madison Avenue - particularly in media and … Read the whole story
by Steve McClellan
The North American operations of Ogilvy & Mather and JWT, both units of WPP, have rejiggered the management structure at their shopper and experiential … Read the whole story
by Erik Sass
For the first time in years, the New York Times Co. has posted a year-over-year gain in quarterly revenues -- a rare bright spot … Read the whole story
by David Goetzl
CBS has taken a top brand ranking among broadcast networks, according to a new poll. Perhaps helped by "Downton Abbey," PBS topped ABC and … Read the whole story
by Wayne Friedman
Many people may use big-name video service Netflix, but one study says other streaming video companies are getting higher marks. Read the whole story
by Wayne Friedman
Commercial retention of TV has changed little in 2012 versus 2011 -- although some cable networks have seen declines. The average commercial retention is … Read the whole story
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by David Goetzl
Roku, the over-the-top viewing facilitator, has received a $45 million investment from News Corp. and BSKyB, among others. The company said it will use … Read the whole story
by Erik Sass
L2, which bills itself as a "think tank for digital innovation," has ranked 80 consumer mags based on their digital "IQs." The top three … Read the whole story
COMMENTARY
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Last Sunday night, at a time when the grim and devastating news of the Colorado shootings was still emerging, the final, two-hour episode of … Read the whole story
COMMENTARY
by George Simpson, Featured Contributor
An executive vice president at the Advertising Research Foundation and his cronies spent $480 creating six blank ads (no copy, no images) in three … Read the whole story