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by Steve McClellan
John Gaffney, who led Carat's North American General Motors account out of Detroit, has parted ways with the agency. The reasons are unclear, but … Read the whole story
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by Joe Mandese
As part of a broader initiative to create some structure around one of the television industry most developed, but least utilized advertising opportunities, MPG's … Read the whole story
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by Steve McClellan
MDC Partners lost $20 million in the second quarter, while posting a 15% hike in revenues to $274 million, per the company. Organic revenue … Read the whole story
by David Goetzl
Viewership for the Opening Ceremony also impressed north of the border. Friday's ceremony delivered an average of 6.4 million viewers, nearly 50% higher than … Read the whole story
by Wayne Friedman
Struggling media company Martha Stewart Living Omnimedia witnessed double-digit-percentage revenue declines, given lower publishing and TV revenues in its second-quarter reporting period. Read the whole story
by David Goetzl
Nexstar has received a waiver from the FCC that allows one of its stations to avoid making political ad-spending information available online starting Thursday. Read the whole story
by Erik Sass
Beasley Broadcast Group, which owns eight radio stations in the South and Southwest, said total revenues dropped 2.8% to $25 million in the second … Read the whole story
by Wayne Friedman
Although largely defined by its young female-centric shows, The CW says its current efforts are intended to pull in more young male viewers this … Read the whole story
by Gavin O'Malley
While the mobile revolution is shrinking everything in sight, expect marketers to throw increasing support behind larger display screens. That's because new data draws … Read the whole story