Influential Wall Street analyst Brian Wieser has downgraded his estimates for U.S. ad expansion this year and through 2017. Describing previous upbeat sentiment as … Read the whole story
NBC says the London Olympics telecasts were more social than the 2012 Super Bowl, 2012 Grammys, 2012 Oscars, 2012 Golden Globes, and all seven … Read the whole story
Looking for late-night TV moms? Starting October 1, four-hour, late-night TV programming block NickMom will air on the Nick Jr. channel from 10 p.m. … Read the whole story
The Ad Council has joined forces with dental health organizations, ad agencies and children's media for a new public service campaign highlighting the importance … Read the whole story
British satellite operator Sky has launched a service where an iPad app can change channels, as well as pausing and rewinding with taps on … Read the whole story
Noting digital's key role in future success, WPP's GroupM North American CEO Rob Norman has been named chief digital officer for GroupM Global, a … Read the whole story
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This horror story, shocking though it is, began with a simple question: All else being equal, would expensively produced video ads fare better or … Read the whole story
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Helen Gurley Brown died Monday, at 90, "though parts of her were considerably younger," as "The New York Times" obit snarked. Even in death, … Read the whole story
COMMENTARYWhether consumed while traveling, just before leaving or arriving home, or just after arriving or leaving work, media delivers some segment of the commuting … Read the whole story
