by Steve McClellan
Former Posterscope financial director James Buckley was sentenced Tuesday for his role in a scheme to defraud the company. He got off with time-served … Read the whole story
by Wayne Friedman
Internet, outdoor, and TV continued to be the top media categories making gains globally in advertising dollars. TV holds the biggest share of advertising … Read the whole story
by Steve McClellan
New York-based independent shop Horizon Media has hired digital strategist and agency veteran Paul Santello, as EVP, managing partner of its Los Angeles office. … Read the whole story
by Wayne Friedman
Both the C3 and live program ratings for the first week of the season were down on average 17% versus the year before. NBC … Read the whole story
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by David Goetzl
Trailing only Nike but leading Adidas by a wide margin, ESPN remained the second-most-valuable brand in the sports business this year, according to Forbes. … Read the whole story
by Erik Sass
According to the latest quarterly tally from the Publishers Information Bureau, total magazine ad pages fell 8% to 36,059 in the third quarter of … Read the whole story
by Erik Sass
After nearly eight decades in print, 'Newsweek' will close its print edition in December, leaving the Newsweek Web site and its sister site The … Read the whole story
COMMENTARY
by Marge Pistulka
In previous Political Ad Trackers, we have analyzed why the Super PAC-fueled ad spend has not been as heavy online. But this doesn't mean … Read the whole story
COMMENTARY
by George Simpson, Featured Contributor
One of the benefits of living in Connecticut, a state with a measly seven electoral votes that has gone solidly Democratic in every Presidential … Read the whole story