January 25, 2023
Tuesday, April 9, 2013
WPP agency Banner Corp., a specialist in technology marketing and part of Y&R Brands, is being merged into sibling media agency MediaCom. There it … Read the whole story
Nestle's has awarded U.S. media planning and buying duties -- both traditional and digital -- to WPP's GroupM after a review. Nestle said the … Read the whole story
Although Nickelodeon ratings have stabilized, the kids cable sector has been hit with some lower advertising in a key area. There has been a … Read the whole story
News Corp. COO Chase Carey caused a stir Monday by suggesting Fox may move away from the traditional broadcast model if the Aereo service … Read the whole story
Newspaper advertising revenues have been dropping steadily for some years now, and the end of 2012 brought no respite for publishers. Total ad revenues … Read the whole story
Tara Comonte, former chief financial officer at Interpublic's McCann Worldgroup, has joined Getty Images as CFO, effective immediately. Comonte was part of the McCann … Read the whole story
Print advertising is dwindling at consumer magazines. The Publishers Information Bureau released figures showing total magazine ad pages fell 4.9% from 33,673 in the … Read the whole story
RMG Networks, the digital out-of-home media company backed by Kleiner Perkins Caufield & Byers and National Cinemedia, completed its reverse merger Monday. It went … Read the whole story
