by Steve McClellan
Departing from the stand his company has taken on the issue, WPP CEO Sir Martin Sorrell said the current C3 ratings system would have … Read the whole story
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by Joe Mandese
Nielsen this morning said it has issued yet another public offering of 35 million new shares of common stock, which will generate nearly $1.3 … Read the whole story
by Wayne Friedman
Which media does better with social media? It seems everyone can claim some victory -- with TV believing it grabs more benefits. Local broadcast … Read the whole story
by Steve McClellan
Univision unveiled 30 new shows today in advance of its formal upfront presentation to advertisers in New York next Tuesday. They include a new … Read the whole story
by David Goetzl
By one metric, Pittsburgh residents watched more live TV in the February sweep than other Nielsen large markets, while St. Louis led in time-shifted … Read the whole story
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by David Goetzl
You could say NBC is going back to the future. The network is calling on a pair of alums in Michael J. Fox ("Family … Read the whole story
by Wayne Friedman
As part of its move to separate its print and electronic media businesses, News Corp. is changing up its TV/movie business brand a bit: … Read the whole story
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by Wayne Friedman
Starting perhaps the most ambitious live digital video service to date, Disney/ABC Television is launching Watch ABC -- the first live broadcast network streaming … Read the whole story
by David Goetzl
Outdoor Channel Holdings, which has a deal to be acquired by an entity controlled by sports entrepreneur Stan Kroenke, saw revenues rise 18% in … Read the whole story
by Erik Sass
The U.S. Postal Service suffered a net loss of $1.9 billion in the first quarter of 2013, highlighting the urgent need for legislative reform, … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
I'm seeing GE in a different, flattering, energy-saving compact fluorescent light -- owing entirely to Focus Forward, a mesmerizing collection of mini-documentary films highlighting … Read the whole story
COMMENTARY
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Last week, I wrote about a series of gag-inducing videos for Mountain Dew. Created by 22-year-old rapper Tyler the Entertainer, the spots were equal … Read the whole story