Mobile advertising -- ads on wireless handheld devices including smartphones and tablets -- will account for half of the expansion in the U.S. advertising … Read the whole story

Intel Media's efforts to start up a Web-based TV service by the end of this year are in doubt. Intel is looking for a … Read the whole story

Another major senior executive change at NBCUniversal, this time to its television unit: Lauren Zalaznick is leaving. Until recently, Zalaznick had been in charge … Read the whole story

With its newspapers on the auction block, Tribune Co. is ordering its publishing division to slash their budgets by $100 million. Tribune CEO Peter … Read the whole story

Kate Robertson, a long-time executive in Havas' British operations, has been elevated to a worldwide role, being named co-global president of Havas Worldwide. Read the whole story

Two veteran TV performers -- with big brand names -- went head to head on a key Thursday night time slot in their respective … Read the whole story

The campaign asks consumers to share how and when they made the switch to Truvia (#sweetswitch), and incentivizes existing fans with samples and coupons … Read the whole story