by Erik Sass
Lex Fenwick is stepping down as CEO of Dow Jones, publisher of "The Wall Street Journal," owner News Corp. announced late Tuesday. No successor … Read the whole story
COMMENTARY
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Intuit -- isn't that the company that supplies software for migratory Arctic peoples? Or am I thinking of Intel? Wrong again? Anyway, you must … Read the whole story
by Steve McClellan
Technology could be part of the problem, according to Mindshare's "Culture Vulture" report, which found that nearly 60% of respondents believe constant connectedness makes … Read the whole story
COMMENTARY
by Sean Cunningham
VOD beats the DVR as a viewer experience here. Complete show libraries are preset and loaded, so fans just click and play. Our nation … Read the whole story
by Larissa Faw
CMO Rob Lynch says Arby's needs to promote the variety of tasty items on its menu more aggressively. The chain isn't just about roast … Read the whole story
COMMENTARY
by Mike Bloxham, Op-Ed Contributor
While the vast majority of the population watches some amount of TV everyday - often hours of it - mobile video is still at … Read the whole story
by Wayne Friedman
Global advertising spending continues to cautiously grow -- now estimated to be 3.2% higher through the first nine months of 2013. Nielsen projects that … Read the whole story
COMMENTARY
by Joe Mandese
A couple of years ago I asked David Kenny how he could compete with "people opening their windows and looking outside." Kenny, of course, … Read the whole story
by Sarah Mahoney
The effort, from BETC Paris, also includes a print and outdoor component, shot by Jacob Sutton. It shows men and women towering "above the … Read the whole story
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by Tyler Loechner
Roughly $1.9 billion of multi-screen video ad spend was spent via "programmatic systems" in 2013, according to a recent report from AccuStream Research. That … Read the whole story
by Steve McClellan
The agency will be folded into the ZenithOptimedia network. It's the second recent purchase of a South African agency by the holding company, which … Read the whole story
by Gavin O'Malley
Technology and science publisher TechMedia Network is expanding its lead-generation business with the acquisition of BuyerZone. TMN -- parent to Laptop magazine, Space.com, and … Read the whole story
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by Tyler Loechner
DoubleVerify this week announced the launch of IQ Viewability+, a viewability measurement tool that eliminates fraudulent impressions from analytics. Read the whole story
by Wayne Friedman
Niels Schuurmans will head up a new Viacom unit, Viacom Velocity Creative Content Solutions, as executive vice president. The integrated marketing unit will focus … Read the whole story
by Wayne Friedman
Using the promotional lure of NBC's Sochi Winter Olympics, Comcast is offering free access to Xfinity-branded WiFi hotspots to hype the digital video brand. Read the whole story