by Tyler Loechner
The great ad tech IPO boom of 2013 has continued into 2014. The Rubicon Project has filed for a $100 million IPO. Rubicon's revenue … Read the whole story
by Wayne Friedman
Looking to create more ad inventory to young-skewing marketers, Turner Broadcasting has expanded its strong, mostly late-night Adult Swim programming block -- as well … Read the whole story
by Erik Sass
Two leading U.S. magazine publishers are wielding the axe this week, with Time Inc. cutting just under 500 employees and Source Interlink cutting around … Read the whole story
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by Erik Sass
Gannett Co.'s total revenues fell 6% to $1.37 billion in the fourth quarter of 2013, reflecting declines in both its publishing and broadcasting businesses. … Read the whole story
by Joe Mandese
Matt Seiler, global CEO of Interpublic's Mediabrands, has been named president of the prestigious Media Lions jury for the 2014 Cannes Lions festival. The … Read the whole story
by Wayne Friedman
Super Bowl viewership climbed steadily to around the 105 million level in the third and fourth quarter. The most-watched ads of the game were … Read the whole story
by Karl Greenberg
Tom Salkowsky, marketing department head, MINI U.S.A., tells "Marketing Daily" that the campaign will involve an array of media channels, including the automaker's biggest … Read the whole story
by Wendy Davis
A federal appellate court has revived a class-action lawsuit accusing data aggregator Spokeo of violating the federal Fair Credit Reporting Act. Read the whole story
COMMENTARY
by Gary Holmes
It's becoming increasingly apparent that "Downton Abbey," once lauded as an incisive depiction of the British class system, has largely abandoned class-based storylines in … Read the whole story
by Aaron Baar
"It was nice to see that they had managed a lot of what they needed to do to reengage with consumers," Brand Keys President … Read the whole story
by Laurie Sullivan
After DG's sale of its TV ad distribution operations, which execs expect to close Feb 7, its remaining businesses become available under the new … Read the whole story
COMMENTARY
by Amy Corr, Staff Writer
No one brand really stood out in my mind this year. I think it's a combination of both the quality of the ads and … Read the whole story
COMMENTARY
by Ed Martin
One of the big stories during the 2013-14 "traditional" broadcast season has been the uncertain future (or "death" in some circles) of the network … Read the whole story