by Joe Mandese
For all of Madison Avenue's seeming obsession with popular social media platforms like Facebook, Twitter and the ilk, when it comes to actual media … Read the whole story
by Steve McClellan
MasterCard has selected Carat to handle most of its global media buying and planning business after a formal review that began in November, the … Read the whole story
by Karlene Lukovitz
They were given the option of saying they didn't know. Fully 48% of respondents chose the "I don't know" option -- perhaps indicating generally … Read the whole story
by Wayne Friedman
Walt Disney gained nearly 9% in revenues to $12.3 billion for the fourth quarter. A major gainer was Disney's studio entertainment division -- thanks … Read the whole story
by Joe Mandese
At a time when some on Madison Avenue question the vitality of certain legacy media -- especially print -- the Nature Publishing Group has … Read the whole story
by Mark Walsh
Online radio service Pandora reported a 52% gain in revenue in the quarter ending December 31, with mobile advertising again helping to boost sales. … Read the whole story
by Wayne Friedman
Despite Turner's cable news networks decline, yearly 2013 revenues at Turner were up 5% to $9.98 billion, with subscription fees 5% higher, or $236 … Read the whole story
by Wayne Friedman
Hoping to gain a greater share of viewers on Thursday night against other broadcast networks, CBS has grabbed a piece of the coveted NFL … Read the whole story
by Erik Sass
Univision has announced a partnership with Applicaster to create cross-screen experiences for Univision viewers available on their mobile devices and desktops. Univision is using … Read the whole story
by Wendy Davis
Google has tentatively settled an European antitrust probe by promising to display "clearly visible" links to three rivals whenever the company also returns links … Read the whole story
-
by Tyler Loechner
NBC Olympics has tapped Information and Display Systems (IDS), a division of Sports Media Technology (SMT), for its production of the 2014 Olympic Winter … Read the whole story
COMMENTARY
by Mike Bloxham, Op-Ed Contributor
The term The New Golden Age of Television has been revived. And what seems to be a revitalized medium is looking more vibrant than … Read the whole story
-
by Wayne Friedman
In the story, "Super Bowl Viewership Hits 105M, NFL, Kia Among Most-Watched Ads" (Media Daily News, Feb. 4, 2014), Rentrak's Ad Retention Index showed … Read the whole story

COMMENTARY
by Eli Siegel
The University of Phoenix capitalizes on college finance worries with its recent ad, "Rocket," which champions a personalized and practical education. While this ad … Read the whole story
COMMENTARY
by Val Brickates Kennedy
Happy 10th Birthday, Facebook! It's seems like only yesterday when you were just learning to crawl in a Harvard dorm room, and now here … Read the whole story