by Joe Mandese
In a move that effectively establishes "viewable" impressions as the currency for online display and video advertising, the Media Rating Council today will lift … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
In a few days, my new Persol sunglasses will arrive. They are merely obscenely expensive -- as opposed to immorally expensive -- because I … Read the whole story
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by Tyler Loechner
Publicis Groupe's VivaKi on Friday announced it has added native advertising capabilities to its trading desk, Audience on Demand (AOD). The company has partnered … Read the whole story

COMMENTARY
by Ed Martin
What better way to end the week than with Joan Rivers' triumphant return last night to NBC's "Tonight Show" after being banished by former … Read the whole story
by Erik Sass
Wall Street is bullish on outdoor advertising, judging by the results of CBS Outdoor Americas' initial public offering on Friday. The spinoff of CBS … Read the whole story
COMMENTARY
by Stan Mack, Featured Contributor
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by Wayne Friedman
Overall, 14% of U.S. broadband homes currently use Internet set-top box devices, like Google's Chromecast, Roku or Apple TV to access video content. Heavy … Read the whole story
by Wayne Friedman
Ultra HDTV sets are steadily growing -- but they won't reach a dominant majority of U.S. TV homes that currently have HDTV for another … Read the whole story
by Wendy Davis
A federal judge has tentatively approved Google's controversial $8.5 million settlement of a class-action lawsuit alleging that the company violated its privacy policy by … Read the whole story
by Joe Mandese
Bob Barocci, former president and CEO of the Advertising Research Foundation, died Thursday. He was 72. Barocci, who was a long-time ad agency executive … Read the whole story
by Gavin O'Malley
Just months after giving iVillage notice, NBCUniversal is ditching DailyCandy and Television Without Pity. Unlike iVillage, which NBCU said would live on as part … Read the whole story
by Erik Sass
Tribune Co. -- now in the midst of spinning off its publishing division as a stand-alone company -- reported that total revenues for the … Read the whole story
by Mark Walsh
Instagram has long been a favorite of selfie-obsessed teens, but the photo- and video-sharing sharing app is turning out to be big for small … Read the whole story
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by Dianna Dilworth
Emails that have surfaced showing an exchange between Google chairman Eric Schmidt ad Apple founder Steve Jobs, that further reveal how tech companies made … Read the whole story