by Joe Mandese
CANNES, FRANCE -- The head of the world's largest advertising company took a shot at the world's largest advertising festival for becoming too broadly … Read the whole story
COMMENTARY
by Joe Mandese
CANNES, FRANCE -- The Lions Festival opened on an oddly geocentric tone here Friday morning, starting with two back-to-back sessions featuring agency executives from … Read the whole story
by Wendy Davis
The ad trade group Digital Advertising Alliance is urging the World Wide Web Consortium to pull the plug on its tracking-protection initiative, which aims … Read the whole story
COMMENTARY
by George Simpson, Featured Contributor
Perhaps Mary Teresa Barra, CEO of General Motors since January, should just throw in the towel and recall every car GM has produced since … Read the whole story
by Luke Paul Mandese
CANNES, FRANCE -- You might not think that advertising creativity and astrophysics have a lot in common -- other than being in the same … Read the whole story
COMMENTARY
by Erin Hughes
The common theme of the woman's journey - both in the challenges and in the wins - has emerged throughout the week at Cannes. … Read the whole story
by Laurie Sullivan
"The New York Times" and "The Washington Post" have teamed with Mozilla to develop a content management platform that will allow them to better … Read the whole story
by Gavin O'Malley
As part of a broader effort to help users, brands and publishers to connect more closely, Twitter has agreed to buy SnappyTV, which powers … Read the whole story
by Joe Mandese
CANNES, FRANCE -- Sir Martin Sorrell took the stage effectively, albeit jokingly, renouncing his knighthood. "I've taken Brazilian citizenship," Sorrell quipped, adding that Brazilian … Read the whole story
by Laurie Sullivan
The Super Bowl is known for the commercials, but Google found the World Cup dominated YouTube ad engagement. People watched more than 1.2 billion … Read the whole story
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by Mark Walsh
Forbes, the World Economic Forum and Inc. Magazine top the list of the 10 most influential brands on LinkedIn, according to the professional networking … Read the whole story
by Wayne Friedman
Streaming of video content is growing -- but slowly -- when it comes to the ways that Americans most often watch TV. Some 23% … Read the whole story
by Joe Mandese
CANNES, FRANCE -- After years of going for the dopamine rush, Madison Avenue is focusing on a different chemical in the brain that is … Read the whole story
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by Tyler Loechner
Google on Thursday announced it has acquired mDialog, a video advertising and analytics firm. Google is buying mDialog to offer "more ways for publishers … Read the whole story
by Wayne Friedman
Continuing to move more in the direction of a broad-based TV channel, Netflix will start up a talk show with former E! personality Chelsea … Read the whole story
by Erik Sass
This week, Hearst Magazines revealed plans to raise the rate bases for HGTV Magazine and Food Network Magazine beginning early next year, reflecting the … Read the whole story