CBS lost its 18-49 title this past TV season to NBC, but it maintained a strong position in the just completed upfront market and, … Read the whole story

Facebook has begun testing the use of a "Buy" button in news feed ads and page posts. To help ensure privacy and security, Facebook … Read the whole story

Google buried the lead in its second quarter earnings story Thursday, casually mentioning to analysts and investors that its long-time sales chief, Chief Business … Read the whole story

Google reported revenue for the second quarter rose 22% to $15.9 billion, compared with the year-ago quarter. Aggregate paid clicks for ads served on … Read the whole story

Heineken takes direct aim at the regulations placed on beer advertising with a new campaign, touting its reformulated (and award-winning) Heineken Light brand, with … Read the whole story

Microsoft plans to reduce its workforce by as many as 18,000 employees -- or about 14% -- the software giant said Thursday. Nokia Devices … Read the whole story

Starcom MediaVest Group (SMG) is the No. 1 ranked global media network for the fourth consecutive year, with $47.1 billion in billings, up 18.3%, … Read the whole story

Aereo's bid to be considered a cable system met with a chilly reaction from the U.S. Copyright Office, which says it won't process the … Read the whole story

The social video, featuring the Sienna SE and a pair of super white hip hop wannabe parents, was a direct riff on Snoop Dogg's … Read the whole story

More magazine publishers are jumping into digital video. Hearst Corp. is launching CosmoBody, a new subscription video-on-demand channel devoted to fitness for the Cosmopolitan … Read the whole story