by Laurie Sullivan
Google has moved to secure product-design capabilities for its research X Lab by acquiring Gecko Design to focus on hardware projects. The news, announced … Read the whole story
by Joe Mandese
The good news is that awareness and interest in the digital ad industry's so-called "rising star" advertising formats has grown appreciably in the past … Read the whole story
by Wayne Friedman
Growing TV-media measurement company Rentrak continues to add millions of TV set-top boxes it can access -- double its levels of three years ago. … Read the whole story
by Wayne Friedman
Global TV advertising spending will slightly improve this year versus a year ago -- but will continue to steadily rise over the next six … Read the whole story
by Steve McClellan
Orion Holdings, part of IPG Mediabrands, has appointed Sally Preston president, North America of its media investment arm Orion Capital. Preston previously worked at … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
Ethics are so twentieth century. This is now. Newspapers and magazines are gasping for life; who can afford the luxury of standing on principle? … Read the whole story
by The Editor
On the eve of NBC's Monday night telecast of the 66th Primetime Emmy Awards, MediaPost television critic Ed Martin handicaps how the TV industry … Read the whole story
by Aaron Baar
Peggy Ang, vice president of marketing communications for Samsung Electronics America, tells "Marketing Daily," "We're just going to have fun, and we're going to … Read the whole story
by Mark Walsh
Vine's announcement this week allowing users to upload existing videos should make it easier for people to capture and edit videos. The step is … Read the whole story
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by Gavin O'Malley
In anticipation of an increasingly fragmented social landscape, marketers are spending more time trying to figure out networks not named Facebook or Twitter. Instagram … Read the whole story
by Erik Sass
As the American population ages, more marketers are targeting seniors with a whole range of products and services, but many are way off base … Read the whole story