Google has moved to secure product-design capabilities for its research X Lab by acquiring Gecko Design to focus on hardware projects. The news, announced … Read the whole story
The good news is that awareness and interest in the digital ad industry's so-called "rising star" advertising formats has grown appreciably in the past … Read the whole story
Growing TV-media measurement company Rentrak continues to add millions of TV set-top boxes it can access -- double its levels of three years ago. … Read the whole story
Global TV advertising spending will slightly improve this year versus a year ago -- but will continue to steadily rise over the next six … Read the whole story
Orion Holdings, part of IPG Mediabrands, has appointed Sally Preston president, North America of its media investment arm Orion Capital. Preston previously worked at … Read the whole story
- COMMENTARY
Ethics are so twentieth century. This is now. Newspapers and magazines are gasping for life; who can afford the luxury of standing on principle? … Read the whole story
On the eve of NBC's Monday night telecast of the 66th Primetime Emmy Awards, MediaPost television critic Ed Martin handicaps how the TV industry … Read the whole story
Peggy Ang, vice president of marketing communications for Samsung Electronics America, tells "Marketing Daily," "We're just going to have fun, and we're going to … Read the whole story
Vine's announcement this week allowing users to upload existing videos should make it easier for people to capture and edit videos. The step is … Read the whole story
In anticipation of an increasingly fragmented social landscape, marketers are spending more time trying to figure out networks not named Facebook or Twitter. Instagram … Read the whole story
As the American population ages, more marketers are targeting seniors with a whole range of products and services, but many are way off base … Read the whole story
