by Laurie Sullivan
Google has integrated several of its platforms to help Paramount Pictures market the forthcoming movie "Interstellar." The Interstellar space hub taps Google+, Google Play, … Read the whole story
by Laurie Sullivan
The notion of people merging with machines is jumping from fantasy to reality, thanks to media. It's just not happening the way sci-fi writers … Read the whole story
by Tyler Loechner
One of the recurring topics during coffee breaks at this year's Advertising Week New York was Facebook's recent relaunch of Atlas, the ad server … Read the whole story
-
by Mark Walsh
Continuing its mobile push, Yahoo has acquired mobile messaging startup MessageMe, and per reports, is close to taking a stake in better-known messaging brand … Read the whole story
by Laurie Sullivan
What's in your wallet? Perhaps something designed by the creative team at Adaptive Path. Capital One has acquired the Francisco-based design and user experience … Read the whole story
by Steve McClellan
Havas CEO Yannick Bollore, speaking at an Advertising Week session, said a critical task before the industry is mastering mobile, which has become the … Read the whole story
by Tyler Loechner
Rocket Fuel has announced the addition of real-time analytics to its programmatic ad platform. The analytics will be available to the company's managed service … Read the whole story
-
by P.J. Bednarski
Amazon Studios, which let Amazon Prime subscribers take a look at five pilot episodes of possible series and cast votes for and against, picked … Read the whole story
by Erik Sass
With Hispanic audiences growing rapidly and Latin music becoming increasingly popular in the mainstream, iHeartMedia (formerly Clear Channel Communications) is capitalizing on the genre's … Read the whole story
by Wendy Davis
Amazon and the Federal Trade Commission are battling in court about whether the agency should be allowed to continue with its lawsuit alleging that … Read the whole story
by Wayne Friedman
Connected TV devices continue to climb worldwide -- with game console devices losing some steam compared to more installed smart TVs. Worldwide ownership of … Read the whole story
by Erik Sass
CBS Radio and Beasley Broadcasting have announced plans to swap a number of stations, including some high-profile outfits in major markets on the East … Read the whole story
by Wayne Friedman
The second Thursday of the new TV season offered up a repeat of the first week, more or less. CBS wins with football, while … Read the whole story
COMMENTARY
by
Although I am an Amazon Prime subscriber of long standing, I am spiritually in solidarity with my friends in publishing who boycott the drone-happy … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
They have become the most talked about media types since the dawn of the Web. Some won't be around in 10 years. It's more … Read the whole story