by Tyler Loechner
Yahoo may be a step or two behind Facebook, Google and AOL in the programmatic ad tech space, but the company has made waves … Read the whole story
COMMENTARY
by Tom Goodwin, Op-Ed Contributor
Advertising is a $300 billion-a-year global industry that's working for nobody -- consumers, media owners, agencies or brands -- yet the softly beating pulse … Read the whole story
by Wendy Davis
Online compliance company DoubleVerify has wrongly classified FilmOn as a copyright infringer and adult-content distributor, the streaming video company alleges in a new lawsuit. … Read the whole story
COMMENTARY
by
I've written before about "Fempowerment," the current advertising and marketing trend filled with you-go-girl messages about breaking down barriers and building confidence and power. … Read the whole story
by Wayne Friedman
Suffering through the first six games of historically low-rated World Series games between the San Francisco Giants and Kansas City Royals, the seventh and … Read the whole story
COMMENTARY
by George Simpson, Featured Contributor
Apparently people of the female persuasion are performing far better than men on almost all effective leadership key attributes. So says the annual Ketchum … Read the whole story
by Larissa Faw
It's a new position at the New York-based independent media shop. Phillips' responsibilities will include overseeing and leading activities for the agency's financial services … Read the whole story
COMMENTARY
by Charlene Weisler, Op-Ed Contributor
Jim Hackett, VP of tech operations for eXelate, started in the backend / web development area of the financial industry before moving into the … Read the whole story
by Laurie Sullivan
International Business Machines (IBM) and Twitter have announced a partnership that will allow companies to integrate social data into Big Blue's tools, consulting services, … Read the whole story
by Erik Sass
The New York Times Co. saw total revenues increase 0.8% from $361.7 million in the third quarter of 2013 to $364.7 million in the … Read the whole story
by Larissa Faw
Hard hit by the recession, Recreational Vehicle sales are climbing back to pre-recession levels. To keep up the momentum, the RV trade group and … Read the whole story
by Wayne Friedman
Turner Broadcasting has hired a chief data executive. Stephano Kim will become senior vice president and advertising operations/chief data strategist for TBS' advertising sales … Read the whole story
by Wayne Friedman
Time Warner Cable continues to lose steam with its video business, but its broadband consumer business is paying off. The company reported that third-quarter … Read the whole story
by Mark Walsh
LinkedIn on Thursday reported that revenue rose 45% in the third quarter, but forecast slowing growth in the current quarter in connection with its … Read the whole story
by Erik Sass
Wrapports LLC, publisher of the Chicago Sun-Times, as well as dozens of suburban newspapers in the Chicago metropolitan area, is launching a new 70-city … Read the whole story
-
by Sean Hargrave
Sir Martin Sorrell's advertising group WPP posted a lower-than-expected 3% increase in third-quarter like-for-like net sales on Friday, due to growing concerns over geopolitical … Read the whole story
-
by Tyler Loechner
Advertising Age has reported that the New York Times is "building its automated ad-selling technology and expects sales from these channels -- broadly referred … Read the whole story
-
by Laurie Sullivan
Apple's mobile in-app ad platform, iAd, is now available in 70 more countries -- expanding to a total number of 95 across the Americas, Europe, Asia, the … Read the whole story
-
by Sean Hargrave
Facebook founder Mark Zuckerberg has revealed his sales targets for the recently acquired Oculus Rift VR business, stating that anywhere from 50 to 100m … Read the whole story