Online shopping typically begins with a search. Macy's has rolled out an image-recognition search app similar to features introduced by Neiman Marcus earlier this … Read the whole story

It's called Content+ and it will develop content for the real-time marketing environment. As part of the new arrangement, Mindshare's North America branded entertainment … Read the whole story

In one of the more ambitious municipal digital access projects ever undertaken, New York City is planning to bring free public WiFi to the … Read the whole story

While Twitter continues to struggle with broad consumer adoption, the microblogging giant has never been more popular among top brands. All told, 70% of … Read the whole story

Eric Healy, Rosetta's newly minted CEO, is quickly reshaping his senior staff. New leads for the agency's Eastern and Western Regions have been named, … Read the whole story

Continuing to break out its services into distinct mobile applications, Facebook on Tuesday launched an app dedicated solely to Groups. Facebook says a standalone … Read the whole story

The digital ad industry's viewability woes just keep getting bigger. New data from the third quarter of 2014 says that 36.7% of all display … Read the whole story

One in eight word-of-mouth interactions results in consumer sales -- some $6 trillion in annual consumer spending, according to a new study. The results … Read the whole story

Razorfish Global is absorbing Nurun's Atlanta office as well as the firm's Milan, Nancy, Paris, Quebec City, Toronto and Turin outposts. Meanwhile, Nurun's offices … Read the whole story

A high-profile dispute between Wyndham Hotels and the Federal Trade Commission is heading to mediation, according to new legal papers. If a deal is … Read the whole story

Meredith Corp. is rolling out a licensed product line under the Allrecipes brand, created in collaboration with the Clipper Corporation. This if the first … Read the whole story