The shop has promoted Bret Leece to global chief analytics officer from chief analytics officer for the U.S. Replacing Leece in the U.S. CAO … Read the whole story
Microsoft on Wednesday announced the general availability of Bing Pulse 2.0, a real-time voting platform that allows for instant feedback from an audience. The … Read the whole story
Stuart Elliott has covered many record-breaking stories during his 23-plus years at "The New York Times:" record advertising account wins, record Super Bowl commercial … Read the whole story
Google has developed a new API that simplifies the reCAPTCHA experience -- making it easier for humans to click through on desktops and only … Read the whole story
U.S. viewers continue to lose interest and time spent in live television programming -- but continue to gain in overall screen time. Nielsen's third-quarter … Read the whole story
Next Issue Media, the company created by a consortium of big publishers to market digital magazines, has raised $50 million in a new round … Read the whole story
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Reimagination happens when we forget all known constraints and start anew. It's not an improvement or a redesign -- it's literally blowing it all … Read the whole story
Information Resources Inc. announced this week that it has struck a deal with Datalogix, giving it access to the latter's retail shopper transaction data, … Read the whole story
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Who among us at the beginning of the TV season anticipated that the year's critical darling would be a soap opera about a 23-year-old … Read the whole story
The Federal Trade Commission can proceed with a lawsuit accusing Amazon of unfairly charging parents for their children's in-app purchases, a judge in Seattle … Read the whole story
Swift's revenues for 2014 will be over $13 million and its clients include HTC Corporation, Starbucks, Nestle USA and REI. Swift, founded in 2007, … Read the whole story
Broadcast TV networks -- now in the throes of a bumpy and slower post-November sweeps period -- witnessed only two shows on Tuesday night … Read the whole story
Xaxis, GroupM's largest trading desk and audience-buying platform, has partnered with Datorama, an ad tech firm that organizes and automates analytics reporting. Xaxis notes … Read the whole story
At least for the moment, Google appears to be besting Apple in terms of streaming media sales. New data shows that Google's Chromecast service … Read the whole story
Through the landing page, clients submit briefs for taglines, logos, and small-scale creative ideas. Initially, the digital creative agency is only accepting small RFPs, … Read the whole story
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End-of-the-year predictions are nice fodder for growing TV/media executives. A recent Borrell Associates webinar offered a few interesting, if head-scratching ideas: Read the whole story
