by Larissa Faw
The shop has promoted Bret Leece to global chief analytics officer from chief analytics officer for the U.S. Replacing Leece in the U.S. CAO … Read the whole story
by Tyler Loechner
Microsoft on Wednesday announced the general availability of Bing Pulse 2.0, a real-time voting platform that allows for instant feedback from an audience. The … Read the whole story
by Joe Mandese
Stuart Elliott has covered many record-breaking stories during his 23-plus years at "The New York Times:" record advertising account wins, record Super Bowl commercial … Read the whole story
by Laurie Sullivan
Google has developed a new API that simplifies the reCAPTCHA experience -- making it easier for humans to click through on desktops and only … Read the whole story
by Wayne Friedman
U.S. viewers continue to lose interest and time spent in live television programming -- but continue to gain in overall screen time. Nielsen's third-quarter … Read the whole story
by Erik Sass
Next Issue Media, the company created by a consortium of big publishers to market digital magazines, has raised $50 million in a new round … Read the whole story
COMMENTARY
by Tom Goodwin, Op-Ed Contributor
Reimagination happens when we forget all known constraints and start anew. It's not an improvement or a redesign -- it's literally blowing it all … Read the whole story
by Erik Sass
Information Resources Inc. announced this week that it has struck a deal with Datalogix, giving it access to the latter's retail shopper transaction data, … Read the whole story
COMMENTARY
by Gary Holmes
Who among us at the beginning of the TV season anticipated that the year's critical darling would be a soap opera about a 23-year-old … Read the whole story
by Wendy Davis
The Federal Trade Commission can proceed with a lawsuit accusing Amazon of unfairly charging parents for their children's in-app purchases, a judge in Seattle … Read the whole story
by Steve McClellan
Swift's revenues for 2014 will be over $13 million and its clients include HTC Corporation, Starbucks, Nestle USA and REI. Swift, founded in 2007, … Read the whole story
by Wayne Friedman
Broadcast TV networks -- now in the throes of a bumpy and slower post-November sweeps period -- witnessed only two shows on Tuesday night … Read the whole story
by Tyler Loechner
Xaxis, GroupM's largest trading desk and audience-buying platform, has partnered with Datorama, an ad tech firm that organizes and automates analytics reporting. Xaxis notes … Read the whole story
by Gavin O'Malley
At least for the moment, Google appears to be besting Apple in terms of streaming media sales. New data shows that Google's Chromecast service … Read the whole story
by Larissa Faw
Through the landing page, clients submit briefs for taglines, logos, and small-scale creative ideas. Initially, the digital creative agency is only accepting small RFPs, … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
End-of-the-year predictions are nice fodder for growing TV/media executives. A recent Borrell Associates webinar offered a few interesting, if head-scratching ideas: Read the whole story