by Joe Mandese
LAS VEGAS -- Advances in almost every facet of consumer electronics -- everything from robotics to drones to wearable "quantified self" technologies to the … Read the whole story
COMMENTARY
by Katie Meier
As 2015 begins, there are two cultural zeniths that will be peaking: privacy and turning off. This is a very small look at why … Read the whole story
by Laurie Sullivan
Havas Group and Universal Music Group have formed the Global Music Data Alliance to aggregate and analyze the billions of data bytes that the … Read the whole story
COMMENTARY
by Tom Shields, Op-Ed Contributor
In a world where context is increasingly commoditized, publisher first-party data has become a key differentiator to command higher value for publishers and marketers. … Read the whole story
by Wayne Friedman
LAS VEGAS -- Dish Network has announced its new low-cost cloud-based TV service at the Consumer Electronics Show: Sling TV. For $20 a month, … Read the whole story
by Laurie Sullivan
New technology such as connected cars, connected watches, and other connected devices doesn't always have marketing and advertising applications initially, but as the applications … Read the whole story
by Gavin O'Malley
For better or worse, younger consumers are more able to form meaningful relationships through digital channels. In fact, more than one-third of this demographic … Read the whole story
by Sarah Mahoney
As marketers continue to pour money into mobile optimization, it's getting harder to impress smartphone-savvy consumers. But some brands are belting mobile out of … Read the whole story
COMMENTARY
by Gary Leopold, Columnist
Thawing U.S.-Cuba relations signal the coming of a new tourism reality. Read the whole story
by Wayne Friedman
Hallmark Channel and Hallmark Movie & Mysteries have been posting recent strong advertising results -- all despite a generally weak current TV ad market. … Read the whole story
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by Erik Sass
The owner of "The Dallas Morning News" announced that it has acquired majority stakes in Distribion, specializing in local digital marketing automation; Vertical Nerve, … Read the whole story
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by Larissa Faw
Ad industry veterans Chris Aguirre and Jeff Stevens are utilizing their advertising and marketing experience to help others by launching Klen + Sobr, a … Read the whole story
by Wayne Friedman
The new college football playoffs and an opening NFL wild card game rocketed ESPN to new levels over the weekend. Although a blowout victory, … Read the whole story
by Steve McClellan
Rob Schwartz, global creative president at the agency, has been tapped to run its New York office. He replaces Robert Harwood-Matthews, who is leaving … Read the whole story
by Tyler Loechner
Vdopia, a mobile video ad firm and supply-side platform (SSP), on Monday announced the appointment of John Lambertus as VP of revenue operations and … Read the whole story