by Steve McClellan
The new agreement, which was approved by U.S. Bankruptcy Court Judge Alan Ahart late last month, is just the latest bizarre twist in the … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
In December of 2013, when AT&T rolled out its high-speed U-verse network in Austin, Texas, the company said it would offer a cheaper plan … Read the whole story
by Gavin O'Malley
On Tuesday, Facebook plans to unveil Product Ads -- a new format for brands to show off multiple offerings, and in some cases, their … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Worries continue to arise about what will happen to advertising-supported TV in the light of more network deals with the likes of Netflix, Amazon, … Read the whole story
by Tyler Loechner
Facebook on Tuesday announced that its Preferred Marketing Developer Program has officially relaunched as Facebook Marketing Partners. It's the final step of a project … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
The Feb. 25 episode of the ABC series is titled "Connection Lost" and was shot using only an Apple iPhone 6, iPad Air 2 … Read the whole story
by Tanya Gazdik
"This program has been a success because the people featured in this campaign epitomize the brand as a whole: they are everyday people -- … Read the whole story
by Wayne Friedman
Looking at TV viewership more than halfway through the TV season, most of the big returning program brands are still high on the list … Read the whole story
by Laurie Sullivan
Marketing apologies continue to rack up in numbers, but the latest one from Krispy Kreme U.K. puts the icing on the donuts. Perhaps those … Read the whole story
by Erik Sass
Hampton Hotels has debuted a new multiplatform marketing campaign using music to connect with younger leisure travelers around emotional themes. The new campaign, with … Read the whole story
by Wayne Friedman
One major media analyst says it's time to pull back on cable stocks -- with the advent of a big broadband regulatory push and … Read the whole story
-
by Wendy Davis
Yelp has sued three Web site operators who allegedly tout their ability to help business owners improve their reviews. Yelp says certain sites offer … Read the whole story