by Erik Sass
The Radio Advertising Bureau revealed that it will no longer publish quarterly reports detailing ad revenues for publicly traded radio broadcasters. Instead, it will … Read the whole story
by Adam Buckman
TNT and TBS are both set to undergo dramatic makeovers in programming and presentation under new Turner entertainment chief Kevin Reilly. He indicated that … Read the whole story
by Karl Greenberg
The firm notes that perception had been heading up for the NFL because of the draft, and that its levels of good vibes were … Read the whole story
by Wayne Friedman
CBS is launching three new dramas and two comedies this season, and will probably lead all networks with the most upfront dollars in an … Read the whole story
by Adam Buckman
CNN is positioning itself this upfront season as a news channel on the rise, but one that is going beyond news programming to broaden … Read the whole story
by Larissa Faw
"I can't predict how long [this investigation] will take" said MDC Partners CFO David Doft at an investor conference Wednesday morning. "It has taken … Read the whole story
by Wayne Friedman
Joining other networks to provide marketers and media agencies with more data management tools, Turner Broadcasting is launching Turner Data Cloud. Turner Data Cloud … Read the whole story
by Wendy Davis
The Federal Communications Commission's recent decision to reclassify broadband as a utility service will impose "immense burdens and costs" on Internet service providers, a … Read the whole story
by Sarah Mahoney
How much does America love its smartphones? So much that Deloitte Digital reports that digital interactions now influence 64 cents of every retail dollar … Read the whole story
by Gavin O'Malley
To the delight of select publishing partners, Facebook is making it much easier for users to access their content on the go. A new … Read the whole story
by Joe Mandese
CBS this morning unveiled its 2015-2016 prime-time lineup featuring 22 returning series and seven new shows, including "Code Black," Limitless," and "Supergirl." CBS called … Read the whole story
by Steve McClellan
The Tokyo-based holding company agreed to pay $16.5 million for the stake in Athletes First, based in Laguna Hills, CA. The move is Dentsu's … Read the whole story
by Steve McClellan
Publicis Groupe's Starcom MediaVest Group USA has been awarded Agency of the Year honors at this year's festival, while OMD won Agency Network of … Read the whole story
COMMENTARY
by Jessica Reuben
The native advertising industry is growing exponentially, with an expected 7.9 billion dollars in spending this year (according to a Business Insider study). Native … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
TV continues to make its case against digital video: Commercials run on the big screen in full -- not below or partially below the … Read the whole story