by Wayne Friedman
Selling of broadcast prime-time upfront commercial inventory is finally moving across major networks with expected small, single-digit percentage pricing increases and lower overall dollar … Read the whole story
COMMENTARY
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We all know there's obvious hypocrisy surrounding the annual Cannes Lions International "Festival of Creativity": the insane costs, the scam award winners, the throwback … Read the whole story
by Joe Mandese
What was billed as a debate between Al Gore and Martin Sorrell at the Cannes Lions this morning turned into a deep, soul-searching quest … Read the whole story
COMMENTARY
by George Simpson, Featured Contributor
Each time I read that as a consumer I am "on a journey through the funnel," I suddenly feel exhausted. Read the whole story
by Wayne Friedman
Univision Communications, the Spanish-language network group, has ended its relationship with the Miss Universe Organization -- because of remarks made by Donald Trump's about … Read the whole story
COMMENTARY
by Kirk Olson, Sheri Roder
Olympic gold-medal winner formerly known as Bruce Jenner made waves on Vanity Fair's cover with the directive "Call Me Caitlyn," winning the hearts and … Read the whole story
by Erik Sass
SiriusXM is planning to launch a new ad-supported national news channel in partnership with Fox News, called "Fox News Headlines 24/7," which is set … Read the whole story
by Erik Sass
Native advertising has made its debut on the silver screen via new branded content programs from cinema ad network Screenvision. The new branded content … Read the whole story
by Joe Mandese
You don't get recognized as one of the world's most creative brands overnight. Sometimes, it comes from years of hard work, foresight and determination … Read the whole story
by Steve McClellan
At least three of the contenders have already won Grand Prix Awards at this year's festival, including "Life Paint," "Lucky Iron Fish," and Vodafone's … Read the whole story
by Laurie Sullivan
As the traditional search box begins to take a backseat to audio search tools, Amazon broadened its reach in voice services Thursday with a … Read the whole story
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by Wayne Friedman
News Corp/21st Century Fox senior executive Brian Sullivan has been named president of digital for Fox Networks Group. Sullivan had been chief executive officer … Read the whole story
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by Laurie Sullivan
Birds chirping, geese flapping their wings -- those are some of the sounds visitors to Bing's home page might hear today. An audio icon … Read the whole story
by Tanya Gazdik
Chase Bank came out on top in a recent analysis by NetBase of brand conversations across social media platforms. The social media analytics provider … Read the whole story
by Gavin O'Malley
Facebook admires Yahoo's security system -- so much so that the social giant just poached Alex Stamos, Yahoo's chief information security officer. The appointment … Read the whole story
by Gavin O'Malley
No mere side act, Facebook is extremely bullish about Messenger and its potential as a standalone consumer service. The social giant is no longer … Read the whole story
by Laurie Sullivan
In a deal that has the potential to bring millions of users to Yahoo search, CEO Marissa Mayer announced a three-year agreement with Oracle … Read the whole story
by Tyler Loechner
YuMe -- once simply called a "video ad network" -- has transitioned over the past two or so years to focus more on programmatic … Read the whole story
COMMENTARY
by Dave Morgan, Featured Contributor
I skipped Cannes this year. This isn't the first time I've done so, nor is it the first time that I've written about skipping … Read the whole story