by Wendy Davis
The Association of National Advertisers is urging the Federal Trade Commission to reject a "misguided" effort to create a "right to be forgotten" in … Read the whole story
by Steve McClellan
The longtime incumbent on the business was Publicis Groupe's MediaVest, which participated in the review along with WPP's MediaCom and Dentsu's Carat. Read the whole story
by Tyler Loechner
Time Inc. on Monday announced the expansion of its "programmatic print" offering by introducing a dozen new audience categories that can be targeted via … Read the whole story
by Laurie Sullivan
Chicago-based 4C, a data science software company, has acquired Netherlands-based Teletrax to connect digital ads with television broadcasts, to simultaneously serve the brand's advertisements … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
The Right to be Forgotten cannot coexist with the actual Helsinki right of free expression and is merely a contrivance of a European Union … Read the whole story
by Joe Mandese
Paul Darling joins Publicis' VivaKi unit as CFO, responsible for all financial and fiscal management of the tech-focused company's operations. He fills a role … Read the whole story
by Gavin O'Malley
Snapchat reportedly expects to take in $50 million in revenue this year, and upwards of $200 million next year. Its user base could be … Read the whole story
by Steve McClellan
The Hollywood film and TV company lists $36.8 million as its largest unsecured debt for advertising that was placed by its media shop Carat … Read the whole story
by Joe Mandese
If you want to understand how much the economics of media have changed, nothing illustrates it better than the music industry. And a good … Read the whole story
by Erik Sass
Meredith Corp. enjoyed revenue growth in the second quarter of the year, as well as for its full fiscal 2015, which ended in June. … Read the whole story
by Larissa Faw
Asos is teaming with Google Play and Google's digital agency Essence to develop curated playlists to entertain shoppers while they are shopping on its … Read the whole story
by Tyler Loechner
Audience Partners, an ad management company that uses programmatic technologies to reach potential voters, has received a U.S. patent for its voter-targeting technology. Read the whole story
by Laurie Sullivan
Some confusion around Yahoo Gemini could stifle growth for the company's budding advertising platform, although more often than not positive returns on investments outweigh … Read the whole story
by Erik Sass
Native advertising technology platform Nativo is joining forces with multiscreen ad firm Flite to help brands align themselves with licensed content from major publishers. … Read the whole story
by Ben Frederick
Mobile engagement platform SITO Mobile announced Friday a partnership with LiveRamp, a provider of data on-boarding services owned by Axciom. Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
Netflix didn't violate a federal video privacy law by displaying information about subscribers' movie-watching history to their friends, families and guests, a federal appellate … Read the whole story