The nation's largest medical professional organization is taking aim at one of the biggest advertising categories -- and a key source of revenue for … Read the whole story

Madison Avenue's media trading volume continued to build coming into the fourth quarter, with October spending reaching its highest point ever for that month … Read the whole story

GroupM tells its staff to keep mum on any questions from outsiders about the firm's remuneration agreements with clients and media-buying practices generally. An … Read the whole story

Smart TV manufacturer Vizio was hit with a potential class-action lawsuit alleging it violates a federal video privacy law by sharing information about people's … Read the whole story

Barring any unforeseen circumstances, Pandora will be purchasing "key assets" from Rdio, as the latter files for bankruptcy. That accelerated strategy will launch the … Read the whole story

Tom Rogers, TiVo's longtime CEO, will resign in early 2016, but will continue with TiVo as non-executive chairman of the board as of February … Read the whole story

21st Century Fox and National Geographic Society announced they have closed the deal to form National Geographic Partners. The deal combines National Geographic's television … Read the whole story

Meanwhile, the company is bracing for the holiday onslaught with a more basic strategy than in years past, including more rollbacks that last 90 … Read the whole story

Facebook will now allow Google's search engine to crawl some of its members' public data on the site indexing directly to the source, but … Read the whole story

Marketers need to explore native advertising to fight ad blockers, a study from Hotwire PR says. Native ad placement offers a higher probability that … Read the whole story

Angie's List's Board of Directors unanimously voted not to accept the unsolicited buyout bid from IAC/InterActiveCorp, the company reported Tuesday. Read the whole story

Although TV metrics have seen general declines, some People Using Television data (PUTs) -- such as kids TV 2-11 viewers -- have seen some … Read the whole story

Nearly nine out of 10 U.S. pay TV subscribers (86%) want a single app for all of their video watching, according to Boston-based media … Read the whole story

'Outside' magazine has partnered with The North Face and VR tech and production firm Jaunt to distribute "The North Face: Nepal," an interactive immersive … Read the whole story