by Wayne Friedman
Making a big leap from buying local and regional TV, SunTrust Banks will buy its first national TV Super Bowl commercial, which will air … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
The Consumer Electronics Show this year brings new expectations for TV networks and producers, though perhaps the products are just improved versions of what's … Read the whole story
by Steve McClellan
Stimmel succeeds David Cohen, who last month was promoted to president of sibling firm Magna Global U.S. Stimmel will oversee the agency's approach to … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
It appears the tremendous growth of The Internet of Things is driving the consumer technology industry to record-setting growth. Consumer technology retail revenue is … Read the whole story
by Wendy Davis
Yahoo must face a class-action lawsuit for allegedly sending unsolicited SMS messages to some Sprint customers in March of 2013, a judge has ruled. Read the whole story
by Gavin O'Malley
As part of its New Year's resolution to finally impress investors, Twitter is expected to debut a new "conversational" ad format, on Tuesday. Expanding … Read the whole story
by Ben Frederick
Since payphones are no longer viable, New York City is placing free WiFi kiosks where they are now. The stations will offer super-fast WiFi … Read the whole story
-
by Wayne Friedman
LAS VEGAS -- After nearly a year of operation, Sling TV, Dish Network's over-the-top digital TV service, is getting an upgrade with more personalization … Read the whole story
by Wayne Friedman
Yahoo has closed down Yahoo Screen, its effort to compete with Netflix and Hulu. The service pulled in premium TV and video, with its … Read the whole story
by Wayne Friedman
Digital radio and streaming music service iHeartRadio is getting some updates. Parent company iHeartMedia says it is integrating iHeartRadio with new devices/platforms across home … Read the whole story
by Laurie Sullivan
Global technology spending for business and government will rise about 4.5% to $2.9 trillion in 2016, down slightly from Forrester Research's projected 5.6% growth … Read the whole story
by Ben Frederick
Widespace launched their StreamView ads earlier this year, a format that autoplays silently when 50% of the pixels are in view. Compared to those … Read the whole story
by Wayne Friedman
Analytics company Acxiom is launching Acxiom TV, an effort that will expand its data platform for advanced/addressable TV advertising. Data can be used to … Read the whole story
-
by Tobi Elkin
Oracle has signed an agreement to acquire AddThis, a social bookmarking firm that is becoming a publisher audience platform, according to a letter to … Read the whole story
by Steve McClellan
The partnership is designed to help WPP and GroupM clients utilize Fullscreen's vast network of content creators on YouTube and other platforms and related … Read the whole story
by Gavin O'Malley
In a move that could alter Twitter's essence, there are fresh rumors that the social giant is ready to let tweets carry more than … Read the whole story
COMMENTARY
by Gord Hotchkiss, Featured Contributor
Throw off the shackles of technology. Rediscover the true zen of analog pleasures! The Hotchkisses had a tech-free Christmas holiday -- mostly. The most … Read the whole story