by Wendy Davis
Broadband providers would have to obtain consumers' consent before drawing on their Web-surfing data for behavioral targeting, under a proposal unveiled today by FCC … Read the whole story
by Steve McClellan
The suit, filed today by JWT Chief Communications Officer Erin Johnson, alleges that Martinez touched her inappropriately on numerous occasions and routinely makes racist … Read the whole story
by Sara Guaglione
Hutton joined "Vanity Fair" in 1998 as editor Graydon Carter's assistant. Her departure was of her own accord. Read the whole story
COMMENTARY
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Sometimes, when politicians want to energize their followers -- or, to put it less diplomatically, to pander to their audiences -- they are said … Read the whole story
by Wayne Friedman
Sinclair has a joint venture with Visible World through its programmatic TV platform AudienceXpress to build out its programmatic TV efforts. "The transformation will … Read the whole story
COMMENTARY
by Charlene Weisler, Op-Ed Contributor
Get ready for the Advertising Research Foundation's annual Re!Think conference, which runs from March 14 to 16 and offers new, ground-breaking research on cross-platform … Read the whole story
by Wayne Friedman
Turner Sports and Snapchat, the video/photo social media platform, are starting a unique deal allowing sports fans to use brand logos and other images … Read the whole story
COMMENTARY
by George Simpson, Featured Contributor
The upcoming Zika -- er,sorry, Rio Games -- will be "one of the most marketed games ever for both Olympic and Paralympic Games" the … Read the whole story
by Laurie Sullivan
Despite the benefits of linking keywords or images to specific pages in applications to help search engines find the content when someone queries their … Read the whole story
by Tanya Gazdik
"Marketers should try harder to leverage emotional connections to build strong bonds with women (and with men)," MBLM Partner Rina Plapler tells "Marketing Daily." … Read the whole story
by Aaron Baar
"We're seeing a boom in streaming music right now," says Harry Wang, director of health and mobile product research at Parks. "There's a huge … Read the whole story
by Ben Frederick
The content will be almost entirely video, focused primarily on two different kinds of ads: ads for other VR content, like developers producing VR … Read the whole story
by Sara Guaglione
The joint effort will combine Time Inc.'s content with the access of StyleHaul's millennial influencer network. Walgreens is the first brand to leverage this … Read the whole story