In what appears to be a restructuring -- or at the very least, a re-branding of -- Xaxis, GroupM this morning announced the launch … Read the whole story
It's undoubtedly true that advertisers have cut back on the fees they pay agencies for their services. There is a chicken-and-egg question here: Has … Read the whole story
So far, Adobe says online spending has hit $36.5 billion -- a 7.1% increase from 2015. It says consumers have spent more than $1 … Read the whole story
Veteran TV producer Mark Cronin had an unusual background for entertainment. "I went to school for chemical engineering. I hated that career, though, and … Read the whole story
"It's no surprise that top digital talent finds these companies attractive. They have revolutionized the workplace environment," L2's Ariel Meranus tells "Marketing Daily." Read the whole story
Google reported Monday that store foot traffic jumped 65% on Black Friday compared with an average weekend day in November. Clothing stores and toy … Read the whole story
Security professionals can now hack IoT devices without breaking the law, thanks to an updated ruling in the U.S. Copyright Office. The new rule … Read the whole story
Major broadcast TV networks' reach metric of young consumers rose "significantly" in October, with a 2% to 4% gain among 18- to-34-year-old viewers -- … Read the whole story
Campaign for Accountability (CfA), a 501(c) project that uses research to expose misconduct in public life, released a report Monday that details Google's support … Read the whole story
Under President-Elect Donald Trump, the fate of the thaw between the United States and Cuba is far from clear. But travel analyst Henry H. … Read the whole story
Email ranked as one of the top three traffic drivers on Black Friday, according to new shopping data released Monday by Adobe Digital Insights, … Read the whole story
Sally Buzbee said one of her top priorities when she becomes the executive editor at the AP is how the news wire service handles … Read the whole story
ForbesBooks promises to get its books to market faster than other business book publishers, claiming that it can provide authors with a publishing process … Read the whole story
Vizo says it would be "fundamentally unfair" to apply a 28-year-old federal video privacy law to the company's smart TVs. Read the whole story
NBC's "The New Celebrity Apprentice" will start a new season Monday January 2 at 8 p.m. featuring Arnold Schwarzenegger presiding over the boardroom. Donald … Read the whole story
Boding well for the broader "smart-speaker" market, Amazon sold 5.1 million Echo devices to U.S. consumers since late 2014, per Consumer Intelligence Research Partners. Read the whole story