The French holding company issued a statement indicating that the new roles are designed to "ensure the creation and development of the most effective, … Read the whole story
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Congress has passed the Consumer Review Fairness Act, which aims to prevent businesses from squelching bad reviews. Read the whole story
Security researchers at Check Point Software Technologies have uncovered a new variant of Android malware that the company estimates has breached the security of … Read the whole story
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I've been writing for MediaPost for over 12 years now. Many -- if not most -- of my columns have been focused on the … Read the whole story
Insights uncovered by Nielsen's Mobile Performance Panel find that not all demographics or geographic regions use wireless data to the same extent. Young Millennials … Read the whole story
The IAB Technology Laboratory released for public comment an update to the Mobile Rich Media Ad Interface Definition (MRAID). The revised MRAID 3.0 offers … Read the whole story
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Accurate attribution would enable a marketer to get the correctly measured sequencing of consumer-initiated events that influenced that consumer's behavior. It is not an … Read the whole story
Consumers spent 12.1% more on line this year, compared with last, marking Cyber Monday revenue as the most lucrative online sales day in history. … Read the whole story
November's shakeup at Bloomberg Businessweek's editorial department also eliminated positions on its business side, letting go of its publisher Michelle Bosso. Read the whole story
Pay TV subscribers sank 1.6% -- "the worst gap in more than two years." There was an overall 1.7% growth rate of TV households. Read the whole story
Google's Transparency Report shows that the search engine removed 909 million URLs due to copyright infringement during the past year, from Nov. 29, 2015 … Read the whole story
On Messenger, Instant Games can be accessed through a new game controller icon just below where users typically type a message. There, users can … Read the whole story
Google has agreed to settle a lawsuit alleging that the company violates people's privacy by scanning Gmail messages for ad-targeting purposes, according to court … Read the whole story
Family members of two people killed by ISIS are appealing a judge's recent decision dismissing a lawsuit against Twitter for allegedly encouraging terrorism. Read the whole story
WPP has agreed to acquire Cincinnati-based Promotion Execution Partners ("PEP"), a project management and procurement company that oversees shopper marketing promotions for clients, in … Read the whole story
Each year, residents in Philadelphia's South 13th street routinely decorate their homes with elaborate holiday lighting for the month of December. This year they're … Read the whole story
