by Tanya Gazdik
The Stinger takes Kia to another level, says Peter Schreyer, Kia president and chief design officer. "It's a special moment in my career, really," … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
Here are two sentences that don't seem to match: This may well be a watershed moment in marketing communication. AOL is at the vanguard. Read the whole story
by Chuck Martin
LAS VEGAS -- Virtual reality was on display in various forms throughout CES. On the main floors, numerous companies showed their "better-made" versions of … Read the whole story
COMMENTARY
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At an otherwise fractious and unpredictable time in American politics and media culture, former Fox anchor Megyn Kelly might be the only person around … Read the whole story
by Tanya Gazdik
BMW of North America unveiled its new 5 Series via Facebook Live Sunday from the 2017 North American International Auto Show, ahead of its … Read the whole story
COMMENTARY
by Brad Mettey, Op-Ed Contributor
As marketers, we have some responsibility for what "normal" looks like. Today, it's easy to be uncharitable to earlier progressive ads (most of them … Read the whole story
by Chase Martin
Mattel aims to bring a fully connected and AI-driven ecosystem to parenting with new products launched at CES. The Aristotle ecosystem centers around a … Read the whole story
COMMENTARY
by Bohb Blair, Op-Ed Contributor
Consumers are curious and frequently awed by this new immersive experience, but for most, passive viewing and gaming experiences are many steps back from … Read the whole story
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by Laurie Sullivan
The Interactive Advertising Bureau (IAB) said Friday the Tech Lab will take responsibility for governance of the Mobile Verification Open-Source Software Development Kit (SDK) … Read the whole story
by Steve McClellan
Swinand has been appointed North American CEO, effective immediately. The agency is also acquiring two firms that Swinand developed at his Chicago-based tech start-up … Read the whole story
by Laurie Sullivan
If Amazon reversed its policy and put resources behind product listing ads, the move would significantly reshape the search marketplace for U.S. retailers. The … Read the whole story
by Joe Mandese
When Bob Liodice joined the Association of National Advertisers in 1995, there was already a pretty pervasive sense that the Internet was about to … Read the whole story
by Joe Mandese
Robert J. Coen, a long-time Interpublic executive who was Madison Avenue's de facto bean counter for more than six decades, died Nov. 18, 2016 … Read the whole story
by Chuck Martin
LAS VEGAS -- In case there was any danger of attendees missing the scale of virtual reality at CES, Samsung made sure everyone got … Read the whole story
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by Wayne Friedman
NFL regular-season games -- weekend and prime-time programming -- pulled in $3.4 billion in advertising in 2016 versus $3.2 billion the year before, but … Read the whole story
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by Gavin O'Malley
Brown will be expected to help news organizations and journalists work more closely with the social network. The news media business is currently undergoing … Read the whole story
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by Wendy Davis
The Federal Trade Commission has charged equipment manufacturer D-Link Corporation with failing to adequately secure its wireless routers and Internet cameras. Read the whole story
by Laurie Sullivan
Mattel has developed a voice-activated connected kids room hub similar to Amazon Echo and Google Home, with technology from Microsoft, Qualcomm Technology and Silk … Read the whole story
by Larissa Faw
Frederic Bonn is joining iCrossing to oversee its creative operation for its New York/East Region. Previously Bonn had been Chief Creative Officer North America … Read the whole story
by Sara Guaglione
Litton Entertainment specializes in children's television and family entertainment programming, including "Litton's Weekend Adventure" on ABC stations, "One Magnificent Morning" on The CW and … Read the whole story