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by Gavin O'Malley
The social giant is prohibiting advertisers from discriminating against users based on race, ethnicity, color, national origin, religion, age, sex, sexual orientation, gender identity, … Read the whole story
by Laurie Sullivan
Google served a rogue Amazon paid-search ad to anyone searching for "Amazon," a branded keyword term. Clicking on the advertisement redirected the searcher to … Read the whole story
by Joe Mandese
The act sparked renewed criticism about ethics of the President of the United States using his office to influence his family's business interests. Read the whole story
by Larissa Faw
Most of the charge is for underperformance at Publicis.Sapient, which houses the holding company's key digital properties. The company pointed to Razorfish as the … Read the whole story
by Steve McClellan
The appointments come after a formal review that began last October. The toy marketer spent an estimated $120 million annually on ads in 2015, … Read the whole story
by Karlene Lukovitz
The promoted posts are designed to grab attention with funny, obviously fake local news headlines and accompanying photos. Read the whole story
by Sara Guaglione
Ensuring readers' trust in a brand is even more vital to the success of a publisher. So it's essential that publishing companies do not … Read the whole story
by Wayne Friedman
Ferro will oversee all advertising sales for the company's domestic entertainment businesses. The effort, stated Ben Sherwood, co-chairman of Disney Media Networks and president, … Read the whole story
by Sara Guaglione
Big magazine publishers like Time Inc., Hearst and Meredith were overtaken by smaller publications, such as 'Mother Jones,' 'Pacific Standard' and 'Good Magazine.' Huffington … Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
If there are worse p.r. reps out there right now than Sean Spicer, I'd like to hear about them. The publicist for the president … Read the whole story
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by Tobi Elkin
A survey of media planners by the Digital Place Based Advertising Association identified digital place-based and digital out-of-home media as key growth opportunities in … Read the whole story
by Larissa Faw
Dentsu Aegis Network is promoting Carat U.S. CEO Doug Ray to the newly created position of President, Product and Innovation. Ray will be succeeded … Read the whole story
by Larissa Faw
MillerCoors has retained MDC Partners's TEAM Enterprises as its experiential marketing and retail sampling agency following a formal review. Based in Fort Lauderdale and … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
Despite the headlines, it's not just about political allegiance. 2017 will be all about ethical brands acting responsibly. Read the whole story
COMMENTARY
by Ari Levenfeld, Op-Ed Contributor
To support the idea of privacy as a fundamental human right, the European Commission has drafted two regulations related to data use and privacy … Read the whole story
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by Wayne Friedman
The company said that while ratings were softer, it was positively impacted by higher pricing. Viacom added that domestic advertising did narrow its losses … Read the whole story
by Laurie Sullivan
Research describes the technology as being able to hallucinate the missing details and pixels to sharpen the image. Read the whole story
by Laurie Sullivan
In Microsoft's world, chatbots talk with consumers on retail Web sites and humans have conversations with animated characters in video games. Bing and Cortana … Read the whole story
by Steve McClellan
The Omnicom agency is launching a new campaign today, called "Put Her on the Map" that urges cities and corporations to name streets, statues … Read the whole story
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by Jess Nelson
Email marketers may want to add a touch of romance to their campaigns this week, according to the GoDaddy email marketing team analysis of … Read the whole story