by Wayne Friedman
Nielsen says there was an 18% gain in news media consumption in 2016 over the year before -- to 72.5 billion minutes. Adults 18 … Read the whole story
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by Wayne Friedman
Since the Presidential election last November, despite some recent leveling off in stock prices, media/entertainment companies continue to outperform broader indexes. Read the whole story
by Steve McClellan
Davies joined the organization in 2014 and is credited with expanding the group on a number of fronts. As he prepares to leave this … Read the whole story
by Wayne Friedman
The new company will provide a turnkey addressable video solution for brands and agencies, including addressable video planning, implementation and campaign measurement. Read the whole story
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by Philip Rosenstein
The informal Progressive Ad Council has embarked on a thought experiment. It is bringing together progressive brand and digital professionals to address challenges in … Read the whole story
COMMENTARY
by Bob Garfield, Featured Columnist
In this semi-annual rite, Bob loses his patience with irrelevant press-release blasts and blasts right back. Read the whole story
COMMENTARY
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Anti-retrosexuals, rejoice! We've got nothing to lose but the boobs on display in ads for the Hardee's and Carl Jr's food chains! Read the whole story
by Steve McClellan
Growth in the company's traditional business has slowed. That's driven a strategic rethink and a plan to focus resources on helping Internet of Things … Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
MSNBC isn't the only place on TV where anti-Trump plot lines are the order of the day. Scripted shows from broadcast TV to pay … Read the whole story
by Gavin O'Malley
On the heels of Facebook launching its own 'Stories' service, Snap is clapping back with a new search feature for Stories. The need for … Read the whole story
by Jess Nelson
The USPS plans to launch Informed Delivery nationwide by the end of April, enabling consumers to choose to receive photos of their mail every … Read the whole story
by Larissa Faw
North Memorial Health (NMH), headquartered out of Minneapolis, is rebranding all of its clinics to create a cohesive brand message that it asserts "humanizes … Read the whole story
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by Tobi Elkin
Screen6 launched a new data feature that will enable it to identify all devices within a household. The tool aims to extend campaign reach … Read the whole story
by Larissa Faw
This is the first time the golf retailer has worked with both Under Armour and pro golfer Jordan Spieth. Read the whole story
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by Wendy Davis
An Android user who brought a high-profile video privacy class-action lawsuit against Gannett has dropped his claims, court papers reveal. Read the whole story