Havas Group has announced the release of the Client Trading Solution (CTS), a programmatic solution offering clients visibility and control over their advertising campaigns. … Read the whole story

"Advertisers were led to believe that Facebook's video advertising performed better -- and was therefore more valuable -- than it really was," marketers argue. Read the whole story

The latest edition of the Association of National Advertisers' "Trends In Agency Compensation" report shows a rebound for the media commissions model, jumping to … Read the whole story

Amazon has been granted a video-based search engine patent as Dish adds Alexa Voice services to its TV platform. Read the whole story

Google has transformed search engine advertising and marketing, but few might have anticipated the move to use machine learning as the core technology to … Read the whole story

We are just coming out of the annual ritual that is the TV upfronts. The news seems to be that ratings are down, prices … Read the whole story

Bloomberg executive Todd Swidler is joining Twitter as the new global head of live business. He is is credited with launching Bloomberg Media's digital … Read the whole story

Last summer I recounted the time when Roger Ailes tried to get me fired from Nielsen, claiming I had leaked Fox Business News' bad … Read the whole story

Bob Bakish, president/CEO of Viacom, says the company is in advanced talks with pay TV operators to offer a low-priced entertainment-oriented digital TV package … Read the whole story