Apple is following Google's lead into ad blocking. At its global developer's conference, Apple said the latest version of its Safari Web browser won't … Read the whole story
To reach one of the most targeted audiences imaginable -- sophisticated computer coders -- data analytics startup Uptake is using one of the most … Read the whole story
Tremor Video named Mark Zagorski, formerly of Nielsen eXelate, its new CEO and said he will join the board. Read the whole story
The U.S. Supreme Court on Monday agreed to decide whether law enforcement authorities must obtain a warrant before obtaining cell phone records that reveal … Read the whole story
A YuMe report released on Tuesday highlights increasing customer awareness and preference for vertical video, both as a content and advertising format. Read the whole story
VAMOS predicts TV viewing patterns weeks ahead of program air dates and recommending campaigns. Users can integrate their data with other data from MRI, … Read the whole story
COMMENTARYVladimir Putin made mincemeat of Megyn Kelly -- and then later in her debut show on NBC, we were treated to a bunch of … Read the whole story
Beyond the obvious links of White House advisors Steve Bannon, former Breitbart chairman, Jared Kushner, former 'New York Observer' owner, the Trump campaign gave … Read the whole story
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Social media brought us kindness and the #DancingPoliceman in Manchester -- but the terror spree will mould the election around leadership. Only one party … Read the whole story
Revolving around the broad question "What if?" the effort is designed to position the pin-based social network as the perfect platform to take risks, … Read the whole story
Only 52% view recommended results on search engines as advertising, 61% view messages from brands in printed media forms, and 62% view messages from … Read the whole story
Account-based marketing provider Madison Logic, which was acquired by Clarion Capital Partners late last year, said it appointed David Bell as an independent director … Read the whole story
How do publishers build a successful business against the "duopoly" that is Google and Facebook? Especially when these giants gobble up publishers' advertising dollars. Read the whole story
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Not long ago, we were in a television world where the most loyal program viewers were also the most attentive commercial viewers. Today, the … Read the whole story
Although the NBA Finals has not been very competitive so far, TV networks are still interested in the league's two most high-profile teams -- … Read the whole story
Virtual reality and augmented reality continue to expand with millions of devices shipped this year and more growth expected. In the first quarter, more … Read the whole story
