Facebook is pressing a judge to dismiss claims by marketers who are suing the company over inflated video metrics. Read the whole story
New ARF CEO and President Scott McDonald provided a sneak preview of what's hot, including some fever points around TV vs. digital, ad fraud … Read the whole story
Anywhere you looked online Thursday morning, you could expect to see some reference to the testimony of former FBI Director James Comey before the … Read the whole story
The New M1 Platform has anonymized data on every adult American, according to the agency. Over time, the company envisions all planning and activation … Read the whole story
The new unit -- named for the team's ability to "uncover" new media -- will partner with STXsurreal, the immersive content unit that is … Read the whole story
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I'm writing this from Europe. I started the week at TV Rise 2017 in San Sebastian, Spain, where top addressable TV experts from companies … Read the whole story
Higher-than-expected Internet advertising business in 2017 will more than compensate for TV ad declines -- including all platforms, broadcast, cable, and TV stations. Gains … Read the whole story
KBS Albion and start-up Ada Health have released an artificial intelligence (AI) engine and app to provide health assessments in response to real-time patient … Read the whole story
Earlier this year, the social giant began testing ad units in the related articles section at the bottom of Instant Articles. Now, based on … Read the whole story
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Whenever I see gatherings to mark an anniversary of some event from World War II, the honorees are almost universally in wheelchairs, looking every … Read the whole story
Season-to-date U.S. theatrical movie revenues are up 2.7% to $4.82 billion through June 7. The top two box-office performers were both from Walt Disney: … Read the whole story
Google said it has moved beyond a closed beta of its entry into header bidding. The company has added more than 100 publishers to … Read the whole story
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An op-ed headline in The Washington Post this week intrigued me: "Our town's newspaper was mocked for endorsing Trump. Here's what we think now." … Read the whole story
