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by Wendy Davis
Facebook is pressing a judge to dismiss claims by marketers who are suing the company over inflated video metrics. Read the whole story
by Joe Mandese
New ARF CEO and President Scott McDonald provided a sneak preview of what's hot, including some fever points around TV vs. digital, ad fraud … Read the whole story
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by Philip Rosenstein
Anywhere you looked online Thursday morning, you could expect to see some reference to the testimony of former FBI Director James Comey before the … Read the whole story
by Steve McClellan
The New M1 Platform has anonymized data on every adult American, according to the agency. Over time, the company envisions all planning and activation … Read the whole story
by Larissa Faw
The new unit -- named for the team's ability to "uncover" new media -- will partner with STXsurreal, the immersive content unit that is … Read the whole story
COMMENTARY
by Dave Morgan, Featured Contributor
I'm writing this from Europe. I started the week at TV Rise 2017 in San Sebastian, Spain, where top addressable TV experts from companies … Read the whole story
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by Wayne Friedman
Higher-than-expected Internet advertising business in 2017 will more than compensate for TV ad declines -- including all platforms, broadcast, cable, and TV stations. Gains … Read the whole story
by Larissa Faw
KBS Albion and start-up Ada Health have released an artificial intelligence (AI) engine and app to provide health assessments in response to real-time patient … Read the whole story
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by Gavin O'Malley
Earlier this year, the social giant began testing ad units in the related articles section at the bottom of Instant Articles. Now, based on … Read the whole story
COMMENTARY
by George Simpson, Featured Contributor
Whenever I see gatherings to mark an anniversary of some event from World War II, the honorees are almost universally in wheelchairs, looking every … Read the whole story
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by Wayne Friedman
Season-to-date U.S. theatrical movie revenues are up 2.7% to $4.82 billion through June 7. The top two box-office performers were both from Walt Disney: … Read the whole story
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by Tobi Elkin
Google said it has moved beyond a closed beta of its entry into header bidding. The company has added more than 100 publishers to … Read the whole story
COMMENTARY
by Kaila Colbin, Featured Contributor
An op-ed headline in The Washington Post this week intrigued me: "Our town's newspaper was mocked for endorsing Trump. Here's what we think now." … Read the whole story