by Laurie Sullivan
Incoming IAB chairman Scott Schiller told media buyers, brands and ad-tech execs at the IAB Leadership Summit Sunday that "as an industry, we need … Read the whole story
COMMENTARY
by Joe Mandese
The IAB released a new report at its annual Leadership Conference Monday listing "250 direct brands worth watching" -- companies conceived 100% on the … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
Unless you provide a platform that is safe for children and stop generating division, you'll get no Unilever love. Read the whole story
by Wayne Friedman
Fears of higher inflation and tighter constraints on borrowing money as a result of higher interest rates sparked the fall, according to analysts. Dow … Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
ABC's new show "The Bachelor Winter Games" is proof that NBC's competitors have no idea what to do with themselves when faced with two … Read the whole story
COMMENTARY
by Tom Siebert, Op-Ed Contributor
It's been more than a week since "The New York Times" ran its long, strange trip of a story "Making a Crypto-Utopia in Puerto … Read the whole story
by Chuck Martin
Viewers of the opening ceremony at the Olympics got a new view of the evolution of drones. Intel used more than 1,200 Shooting Star … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
Tracking consumers through sensors inside clothing they buy from L.L. Bean now will not be happening. It was reported in "The Wall Street Journal" … Read the whole story
COMMENTARY
by Melynda Fuller
As the U.S. learned in the 2016 election, journalism can double as propaganda. It can be used to promote a regime's interests at home … Read the whole story
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by Laurie Sullivan
The average conversion rate for retail affiliate programs rose to 9.07% in Q4 2017, up from 8.45% in Q4 2016, according to a study … Read the whole story
by Alex Weprin
Salke will lead programming for Amazon, which has become a significant player in the streaming video space by bundling its streaming service with Amazon … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
TV viewers have figured out what's real and what's not in reality TV. They consider it entertainment. The medium has moved to the White … Read the whole story