by Steve McClellan
Christine Removille, credited as one of the founders of Accenture Interactive, will succeed Will Swayne. The agency said he would take on a new … Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
In today's hyper-driven news world, "Breaking News" can refer to any news -- whether it is important or not. Read the whole story
by Joe Mandese
In what appears to be a first-of-its-kind study, advertising account review tracker Comvergence analyzed two years of reviews involving both creative and media assignments … Read the whole story
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by Gavin O'Malley
Inquiring users can now see the ads a Page is running across Facebook's flagship site, Instagram, Messenger and the company's partner network -- even … Read the whole story
COMMENTARY
by Dave Morgan, Featured Contributor
Are big media companies ready for another big wave of disruption? They'd better be. The direct-brand revolution is starting, and it might not be … Read the whole story
by Wayne Friedman
Fox has aired a collective 14,234 promo spots on its networks -- more than any other broadcast or cable network -- from the end … Read the whole story
COMMENTARY
by George Simpson, Featured Contributor
According to the Knight Foundation, Americans believe 39% of the news they see on television, read in the newspapers or hear on the radio … Read the whole story
by Joe Mandese
UM has named Kasper Aakerlund to the newly created role of President of APAC. He joins from parent IPG Mediabrands, where he was CEO … Read the whole story
by Wayne Friedman
The wild card, according to analysts, is that President Trump publicly congratulated Fox executive chairman Rupert Murdoch when the deal was originally announced. Another … Read the whole story
COMMENTARY
by Joe Mandese
There is an interesting direct-to-consumer media funding model emerging from the Trump Pence campaign this week. In an email signed by Vice President Mike … Read the whole story
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by Alex Weprin
Sling is adding more than 100 hours of ad-supported free content that users can watch without a base subscription, including shows like "Flip Or … Read the whole story
by Alex Weprin
In his new role, Ricky Strauss is being "tasked with developing the strategic content vision for the service," including oversight of the development of … Read the whole story
COMMENTARY
by Tim Webster, Op-Ed Contributor
It's time for adland to drop the obsession with viewability and focus on exposure. Read the whole story
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by Richard Whitman, Columnist
The firm has hired outside counsel to look into leaks surrounding its Sorrell investigation. The former WPP chief questioned why the company hadn't done … Read the whole story