by Wayne Friedman
The five main cable news networks CNN, MSNBC, CNBC, HLN and Fox News Channel, posted 18% higher results in national ad revenue in July. Read the whole story
by Alex Weprin
The ad formats may seem familiar to viewers of streaming video, but have not been released at scale in the streaming audio world until … Read the whole story
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by Wayne Friedman
The addition of Videology combines TV, social and digital in a single platform, separating Amobee from other demand-side platforms on the market. Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
Of the four, the new "Murphy Brown" and "The Conners" are the most anticipated new shows on broadcast networks this fall. Read the whole story
by Laurie Sullivan
Search marketing experts seemed puzzled Tuesday morning by President Trump's attack of Google in tweets that accused the company of prioritizing liberal "fake news" … Read the whole story
by Joe Mandese
Media planning and buying, programmatic media, data analytics and research have relatively little risk of being taken in-house, according to findings of executives from … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Live football is still sought after by major marketers -- despite medical concussion issues, NFL players kneeling or whether TV networks will air national … Read the whole story
by Joe Mandese
The confidence of top marketers in the U.S. economy has fallen from a near recent high, according to results of the semi-annual CMO Survey … Read the whole story
by Melynda Fuller
Bloomberg's business and financial news will appear in a branded section on Perfil.com as part of the deal. Perfil.com will also gain access to … Read the whole story
by Gavin O'Malley
Twitter said last week that many of the offending accounts appear to have originated from Iran. "Fewer than 100 of the 770 suspended accounts … Read the whole story
COMMENTARY
by Gord Hotchkiss, Featured Contributor
We're developing a weird relationship with the truth. It's becoming even more inconvenient, and more worrisome. Read the whole story
COMMENTARY
by Melynda Fuller
The company can track user engagement and session time across each new VR experience, allowing it to understand how people approach story telling within … Read the whole story
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by Larissa Faw
The agency will oversee the 1,000 juice chain's advertising as it seeks to position itself as a healthier alternative to the more well-known Jamba … Read the whole story
COMMENTARY
by Sean Hargrave, Staff Writer
Transparency is arriving and reform is happening, one media review at a time. Read the whole story
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by Larissa Faw
Two of the operation's top managers previously worked at Havas Life in Sao Paulo where FCB Health Brasil is based. Read the whole story