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by Wayne Friedman
Comscore has renewed another major contract with 40 NBC and Telemundo TV stations that incorporates a broader range of consumer marketing data. Read the whole story
by Wayne Friedman
Across all networks, NFL playoff games and programming amounted to $928.6 million. The big NFC and AFC Championship games pulled in $349.5 million in … Read the whole story
by The Editor
For all the ad industry's talk of technology, it's still people who are an agency's real "inventory" -- and it is sticking to that … Read the whole story
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by Alex Weprin
Spotify, TuneIn, TargetSpot and SoundCloud's international inventory are now available to buy programmatically, through the company's strategic integration with Rubicon Project. Read the whole story
by Wendy Davis
Privacy regulators in France have fined Google for failing to comply with Europe's tough data privacy rules. Read the whole story
by Alex Weprin
ESPN says it saw 525,000 ESPN+ signups on Saturday alone, by far the biggest signup day in the streaming service's history. Read the whole story
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by Laurie Sullivan
The shift in the relationship between consumers and internet companies creates new opportunities for business. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
AT&T was among the first companies to stop paying to advertise on YouTube, saying it wouldn't return until changes were made. They have -- … Read the whole story
COMMENTARY
by Alex Weprin, Staff Writer
Netflix this month revealed viewership numbers for the first time around "Bird Box" and raised its prices -- moves that point to a larger, … Read the whole story