NBCUniversal (NBCU) is awarding media planning and buying duties for the company's NBC Entertainment and Syndication businesses to Publicis Media's Spark Foundry after a … Read the whole story

On the heels of its acquisition of 21st Century Fox, The Walt Disney Co. just announced it will hold its first ever combined upfront … Read the whole story

Both Sony and CSSE will contribute programming and assets to the new entity. CSSE stock was up 13.6% after hours following the news. Read the whole story

Direct video advertising deals resulted in 87% of all total ad views for linear TV and digital premium video buys -- up 19% year-over-year. Read the whole story

Google licensed the Beatles song "Help!" as the soundtrack to tell the world how the company will help make this world a better place … Read the whole story

Connected TV impressions in 2018 made up 28% of all campaigns monitored by Innovid -- with mobile still tops in impressions. Read the whole story

Mayor de Blasio says Ballyhoo Media's LED billboards, which travel on a barge along the Manhattan and Brooklyn waterfronts, are breaking local laws. Read the whole story

Previously called the Ad Archive, the new Ad Library is expanding its database beyond political ads and Pages. Users can track advertiser spending on … Read the whole story

The new feature allows several broadcasters to stream live video in a single window. With Squad Stream, desktop viewers can stream up to four … Read the whole story

The MGM-owned company launched Epix Now last month for $5.99 per month, undercutting its competition HBO and Showtime on price. Read the whole story

For this unusual, program-length stunt, the entire show took place outside the confines of Jimmy Fallon's usual studio at 30 Rock. Read the whole story

Project is "world's largest stock photo library created by women and non-binary individuals," with some 5,000 images for use by media and ad industries. Read the whole story