YouTube says it reaches more 18-49s in the U.S. than every cable TV network combined. More than 200 million people visit the site every … Read the whole story

Consumers watch video differently on different screens throughout the day. That is the not-so-surprising revelation of a study presented during a Digital Content NewFronts … Read the whole story

CBS draws big audiences for its entertainment shows, including 11 prime-time series averaging over 10 million total viewers each week. Read the whole story

The site change will streamline user engagement and experience and provide advertisers with more opportunities for integration. Read the whole story

While other publishers' NewFront presentations chose to focus on the media company as a whole, Meredith gave ample time to its specific brands with … Read the whole story

The company posted $32.4 million, up from $24.9 million in the first quarter of 2018. Read the whole story

The Netflixes of the world are not "television." They are something else. Let them get their own word. Read the whole story

In addition to the traditional cards, flowers, and clothing, spa services have come into their own, says Brand Keys' Robert Passikoff. Read the whole story

Roundel will still be built around Target's first-party data and will "always be your bridge to our Target guests," says president Kristi Argyilan. Read the whole story

The companies say the deal will help marketers make better decisions and forecasting around cross-screen reach and exposure. Read the whole story