New York-based Crossmedia Inc. has named Matt Bayer head of integrated media sourcing, a new position centralizing all of the agency's media. Read the whole story
COMMENTARYWho knew World War III would begin with a tweet? But that's what the President implied Sunday, asserting -- in a tweet -- that … Read the whole story
The acquisition of the programmatic marketplace will give Tremor a global footprint and heightened presence in the European and APAC markets in particular, where … Read the whole story
Ad industry economist Adam Smith died Dec. 27, 2019. He was 58. Smith, who for the past 14 years was Futures Director at WPP's … Read the whole story
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According to Forrester and Epsilon, only half of brands are capable of identity resolution fundamentals. At CES, we'll see exhibitors try to solve this … Read the whole story
Big movie studios made up for the loss with gains in international box office revenue. U.S. revenues were $11.3 billion last year vs. $11.9 … Read the whole story
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From a surge in plant-based start-ups to China flexing its cultural clout, the following are some of the top items to watch for in … Read the whole story
More than 1,100 startups will be exhibiting at the Consumer Electronics Show this week, hoping to get the attention of attendees, including a record … Read the whole story
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Google likely is acknowledging the "print-replica" format is difficult to read on smartphone screens. Read the whole story
COMMENTARYOne of the biggest surprises about "Schitt's Creek" is that it is still around some five years after its premiere in February 2015. Read the whole story
