by Joe Mandese
The world's biggest advertisers have largely embraced programmatic media-buying and as they increasingly shift to independent and/or in-house trading models, the primary effect is … Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
Some of the stories told by prominent women speakers undoubtedly inspired and resonated with other women. Read the whole story
by Wayne Friedman
Day Two of the virtual DNC event posted 19.2 million TV viewers -- about the same as Day One. MSNBC had 4.6 million total … Read the whole story
by Larissa Faw
Alongside Global Chief Talent Officer Patti Clarke, these nine committee members will represent Black, Asian, Hispanic, and LGBTQ+ communities across the Group and will … Read the whole story
by Karlene Lukovitz
Nearly 25% of all first-half D2C ad impressions on TV came from five brands: Carvana, Wayfair, Grubhub, Peloton and Noom, reports iSpot.tv. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Despite kids 2-11 spending far more time at home, they aren't watching more traditional TV, preferring the digital route. Read the whole story
by Karlene Lukovitz
Ad inventory increased more than 80% during the period, reports SpotX. Read the whole story
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by Laurie Sullivan
Purchasing and consumption habits have changed. As communicating with consumers during a crisis challenges brands, many are turning to podcasts to stay in touch. Read the whole story
by Karlene Lukovitz
Facebook Inc. expanded its policy on dangerous individuals and groups, initially removing some 900 QAnon groups and pages, and 1,500 ads, as well as … Read the whole story
by Wendy Davis
The Trump administration Wednesday asked a federal appellate court to reconsider a recent order requiring the White House press secretary to restore journalist Brian … Read the whole story