by Wayne Friedman
"We're feeling great about where things are shaping out both on volume and on price," said Bob Bakish, ViacomCBS CEO and president. "Relative to … Read the whole story
COMMENTARY
by Joe Mandese
It's fitting that analog media like books and newspapers may be the undoing of this Presidency, given the way Russia and Cambridge Analytica utilized … Read the whole story
by Joe Mandese
To help celebrate gay pride, Burger King has literally planted one on arch rival McDonald's spokescharacter Ronald McDonald. Read the whole story
by Joe Mandese
IPG Mediabrands this morning named Hermon Ghermay its first-ever Global Chief Culture Officer, a new role created to oversee the agency network's cultural efforts … Read the whole story
by Wendy Davis
The new brand-safety seal incorporates elements of TAG's inventory quality guidelines initiative, and JICWEBS' digital trading standards group. Read the whole story
by Laurie Sullivan
Taboola and Outbrain have called off their planned merger, which was intended to help publishers compete with Google and Facebook, after regulatory hurdles and … Read the whole story
by Wendy Davis
Republican Senators Josh Hawley and Ted Cruz are on the roster of President Donald Trump's potential Supreme Court appointees if he wins a second … Read the whole story
by Joe Mandese
Americans trust their employers more than any other institution to do what is right in response to systemic racism and racial injustice in America, … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
How did the Trump re-election campaign blow $800 million of the $1 billion ad budget? 'The New York Times' pointed to some extravagant spending … Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
A sense of floating downstream is not generally a feeling one associates with watching television. Read the whole story
COMMENTARY
by Steve Sternberg, Featured Columnist
My mother-in-law hasn't watched the Emmy Awards in five or six years. The main reason, as she puts it, "none of the shows I … Read the whole story
COMMENTARY
by Andrew Bailey, Op-Ed Contributor
As brands look to streamline their operations in response to the current crisis, there will be a new wave of agency consolidation. Concurrently agencies … Read the whole story
COMMENTARY
by
The broken deal is another sign of how the economic consequences of the pandemic have disrupted the digital ad market. Read the whole story
COMMENTARY
by Stephen Kraus, Op-Ed Contributor
Only one in three now believe "young people today will be better off than their parents' generation" and half of adults said they are … Read the whole story
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by Richard Whitman, Columnist
The film is basically a passion project of Portal A cofounder Nate Houghteling and the Portal A team, with pro-bono contributions from the other … Read the whole story