Selecting our agency of the year is always a rigorous process. Selecting the same agency two years in a row -- especially when one … Read the whole story

Anyone who has pondered whether billboards are media (or not) could find the answer in the expensive, high-stakes Senate runoff election in Georgia. Read the whole story

A lower court's ruling that Facebook may have violated the wiretap law "threatens to criminalize computer-to-computer communications that are common and fundamental to the … Read the whole story

As much as the industry's focus on data has changed, Peter Sedlarcik says he remains focused on the role media plays in activating consumers … Read the whole story

In terms of MediaPost coverage, "COVID-19" was the word-of-the-year during 2020. With 5,393 article references during the past year, it ranked higher than the … Read the whole story

In the series, titled "Coyote," Chiklis plays a veteran border patrol officer in southern California who is on the cusp of retirement. Read the whole story

During a year in which norms were challenged on almost every front, the most-read "RTBlog" columns focused mostly on normal programmatic and real-time media-buying … Read the whole story

Still, the drive-in venue had a rebirth of sorts, which even morphed into a staple for the Biden campaign. Read the whole story

Short-form advertising on linear TV has been an effective and cost saving tool of smart advertisers for years and will continue to be even … Read the whole story

Politics and pandemic loomed large in the minds of MediaPost's readers during 2020, making stories covering those subjects the most read of the year. … Read the whole story

Growth will be driven primarily by traditional broadcasters' turning to streaming services to compete with online video giants, and 70% of streamed video sessions … Read the whole story

Acquiring rights to Quibi's content library would advance Roku's push into content via its ad-supported Roku Channel app. Read the whole story