by Joe Mandese
"Being agile has really worked well for us, and the biggest difference now is that we're not just talking to CMOs, but to the … Read the whole story
by Joe Mandese
"Everything comes down to reach and frequency and how it delivers your communication goals," says MediaPost All Star Russell Zingale, "but if you can … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
We know Donald Trump as a private citizen isn't going away -- and some networks will be eager to follow his actions, especially regarding … Read the whole story
by Steve McClellan
The latest acquisitions include Decoded Advertising, which will combine with content company MediaMonks, and Metric Theory, which will merge with S4's programmatic operation MightyHive. Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
The Go-Big Show" delivers what its title promises. Everyone -- including the contestants, host and judges -- goes big, and nobody gets hurt. Read the whole story
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by Richard Whitman, Columnist
Snippets of the conversation are in an ad the Lincoln Project titled "Donald Trump Is A Traitor." He's heard trying to convince Georgia Secretary … Read the whole story
by Wayne Friedman
Disney+'s "The Mandalorian" has replaced HBO's "Game of Thrones" after its seven-year run as the world's most-pirated show, according to TorrentFreak. Read the whole story
COMMENTARY
by Steven Rosenbaum, Featured Contributor
Think about the complex challenges those working for the rebirth of cities will have to tackle. Read the whole story
by Sara Guaglione
The institution has transformed into a multimedia, digital-first newsroom and business, Sulzberger noted. Read the whole story
by Steve McClellan
After a marketing career with stints at General Foods and agencies Grey and Scali McCabe & Sloves, Roth formed Roth Associates in 1988 to … Read the whole story
by Larissa Faw
The agency, sociedAD, will be overseen by Jorge Moya and Carla Trum Mercado, who created the operation five years ago. Read the whole story
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by Laurie Sullivan
Data and insights company Kantar will announce an exclusive partnership Tuesday with Adthena, an AI-powered search intelligence company. Read the whole story