The awards show, hosted by Comedy Central's Trevor Noah, posted a big overall viewing drop, to a Nielsen-measured final result of 9.2 million viewers, … Read the whole story

National CineMedia is tapping into cash machines literally, in its latest diversification into alternative digital out-of-home ad channels, with a deal to represent ATM.TV, … Read the whole story

Plans are still evolving for this year's Festival in June. Parent company Ascential said today it will likely be a hybrid digital-live format, with … Read the whole story

Viewers accustomed to watching Fox will come upon this renovation show and mistakenly think they have stumbled onto HGTV. Read the whole story

Sponsorships of Chip Ganassi Racing will be featured during races in March and April. Read the whole story

Because of the pandemic, this is the first time in 30 years I haven't seen any fall pilots and have only seen a few … Read the whole story

CBS has had the biggest overall promo reach, thanks to the Super Bowl. Top promoted ABC prime-time shows are "American Idol" and "The Bachelor." Read the whole story

The key is to help publishers take advantage of their first-party data, to "build the next generation of identity when cookies are gone," said … Read the whole story

Amazon is second, with 12 nominations total, and newbies Disney+ and Apple TV+ each got their first Oscar nods. Read the whole story