by Joe Mandese
In the context of broader trends, GroupM's Brian Wieser believes the ad industry may not see "progress" in the near future. Read the whole story
COMMENTARY
by Joe Mandese
Looking back, I think I summed it up well in my Jan. 7, 2021 post. The insurrection was a media spectacle designed to make … Read the whole story
by Joe Mandese
The stock price had fallen about 3% by midday Wednesday, dropping near its 52-week low. Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
If Fox's new revival of the old "Joe Millionaire" is anything like the original, then it could emerge as a breakout comedy hit. Read the whole story
by Karlene Lukovitz
Amazon also announced that it had sold more than 150 million Fire TV devices worldwide as of Q4 2021. Read the whole story
COMMENTARY
by Joe Mandese
My Feb. 4 post about mobile consumer attention spans falling to three seconds was, ironically, the most read "Mobile Insider" of the year. Read the whole story
by Colin Kirkland
Amidst the growing popularity of expensive NFT collections, OpenSea's valuation is reported to be $13.3 billion. Monday may have seen a record high for … Read the whole story
by Steve McClellan
The tech firm is run by Vin Murria, who is also a director on the Saatchi board. There is no offer yet but Saatchi … Read the whole story
by Wayne Friedman
Some 60% of media execs say "improvements in integrated media/execution" will be the "most impactful," while 57% believe "measurement improvement on non-cookie methods" will … Read the whole story
by Tanya Gazdik
"This integration allows us to improve the customer experience immensely," Volvo's Henrik Green says. Read the whole story
by Laurie Sullivan
The Microsoft Advertising audience as of March 2021 reached 1 billion people globally on Bing, Outlook.com, AOL, Yahoo, Microsoft News/MSN.com and other Microsoft properties … Read the whole story
by Wayne Friedman
The two media companies have had a 50-50 partnership in The CW Network since 2006. A potential deal comes as AT&T is selling its … Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
For me, social media should simply be a tool for staying in contact with friends and family, and not for politics or current events. Read the whole story
by Steve McClellan
It's the Groupe's latest move to bolster its digital transformation capabilities and follows the unveiling of a major fintech joint venture in Asia. Read the whole story
by Wendy Davis
Apple has defeated a lawsuit accusing the company of violating California consumer protection laws by distributing gaming apps that allow players to use virtual … Read the whole story
by Wendy Davis
French privacy regulators plan to fine Google around $170 million and Facebook about $68 million for making it too difficult for users to reject … Read the whole story