The Media Rating Council also noted that Nielsen has made "significant progress" with most of the key issues that led to the MRC suspending … Read the whole story
Former Momentum Worldwide Chief Weil and former Turner Sports Chief Levy will serve as co-CEOs of Horizon Sports & Experiences, which will incorporate 11-year-old … Read the whole story
"When everyone is talking about the negative advertising market, I think they are missing the obvious culprit here," says GroupM's Brian Wieser. Read the whole story
A narrator who talks (and talks and talks) for entire episodes of "Fleishman Is In Trouble" might prove troubling for some. Read the whole story
As the financial and political stakes escalate, the agency wants to bring digital ads in line with traditional ad requirements. Read the whole story
The problem with Musk's paid verification model is there is no transactional component to it. If he was really smart, he'd build that in … Read the whole story
Elon Musk is right about charging to authenticate users, but I don't want to belong to any platform that would verify me as a … Read the whole story
Elon Musk's SpaceX has purchased an ad package on Twitter for its satellite internet service Starlink. The campaign will promote Starlink by placing SpaceX's … Read the whole story
Investors sent S4 shares up 9% in morning trading Monday as the company maintained its revenue and profit growth outlook for the full year. Read the whole story
"Black Panther: Wakanda Forever" delivered the best November result ever for a theatrical movie, according to Comscore. Read the whole story
"Your Twitter takeover, rapid and haphazard imposition of platform changes, removal of safeguards against disinformation, and firing of large numbers of Twitter employees have … Read the whole story
Following the publication of Q3 earnings at the end of October, we have seen a noticeable deceleration among some of the biggest players in … Read the whole story