Fixed output-based fees continue to rise because of "greater administrative efficiency," the 2022 "Agency Compensation Report" finds, while media commissions have slid to just … Read the whole story

The new assignment covers the Hyundai, Kia and Genesis brands and follows Havas Media's first structured review since 2019. Read the whole story

Darlene Love singing "Christmas (Baby Please Come Home)" is one of TV's most irreplaceable traditions at holiday time. Read the whole story

MrBeast's Fortnite game aligns with his YouTube brand of challenges, which include giving away $500,000 to anyone who survives 100 days inside a giant … Read the whole story

New rewards program called Starbucks Odyssey, powered by Web 3 technology, offers members immersive experiences. Read the whole story

The search trends identify transformation and change in 2022 as the world closes out the year. Read the whole story

Google apologized last week for the "inconvenience" it caused online publishers when its ad-managing platform stopped serving ads, but it once again raises questions … Read the whole story

Sure, she could have her Gucci on. But for this cosmetic campaign, the pop sensation is just another meteorologist, hoping for a Glow Day. Read the whole story

BMW is the most popular electric car brand online with 350 million (and counting) engagements per Rerev. Read the whole story

Tucker previously served as editor of the "Sunday Times." Read the whole story

NBA Entertainment, the NBA's marketing/production division, has hired a new marketing agency business led by David Levy, a longtime Turner network senior exec, and … Read the whole story